Intuit’s new all-in-one platform introduces significant features to help businesses and accounting firms enhance AI-powered financial management in the new year.
In announcing the new product at this fall’s Intuit Connect, Intuit CEO Sasan Goodarzi unveiled transformative innovations, noting that they represent the most significant technology disruption in the company’s history.
He said the new capabilities fundamentally change how businesses compete and grow.
“We’re creating the future, leveraging the power of data, AI, and human intelligence to give all businesses on the Intuit platform a distinct advantage to thrive in this new era,” he said.
The announcement included the launch of Intuit Accountant Suite, a new AI-native solution for accountants, as well as several enhancements to Intuit Enterprise Suite, the company’s modern enterprise resource planning (ERP) solution for growing mid-market businesses.
AI Tools Improve Business Operations
According to Joe Preston, vice president of product management and design at Intuit, business owners often juggle seven to 25 disconnected apps, creating data silos that hinder AI-driven insights and workflows designed to save time and enable faster, more informed decision-making.
“The all-in-one platform provides immediate, data-backed answers and customized recommendations that drive growth,” he told CRM Buyer.
Preston explained that it unifies a business’s data and provides access to a virtual team of AI agents across all financial pillars, including customer growth and management, payments, payroll, accounting, and tax. Its enhanced embedded AI agents for sales, payroll, customer, cost, finance, project management, and accounting help businesses save up to 12 hours per month by simplifying day-to-day operations and providing insights that drive productivity and profitability.
In addition, the Instant, Accurate Answers feature enables customers to ask any business question — from “How do I turn leads into sales?” to “What’s my projected profitability?”— and receive immediate, data-backed answers and customized recommendations that strengthen operations.
“Automated Task Completion uses a prompt, like ‘run my payroll,’ to complete complex tasks automatically, or build custom solutions that provide businesses with actionable insights that matter most to them,” he added.
AI Enhances Payroll Accuracy
Preston noted that managing payroll is a time-intensive process for many businesses. It often involves chasing down employees for information, manually fixing inaccuracies, and verifying inputs before processing.
“To address this manual and error-prone process, Intuit’s Payroll Agent takes a proactive approach. It reaches out to employees directly on the business owner’s behalf, and can detect anomalies in submitted data,” he explained.
Compared with traditional robotic process automation (RPA), which automates repetitive, rule-based tasks, the Payroll Agent provides comprehensive, strategic guidance to simplify payroll complexities. It can identify when employees forget to submit their hours or when they are missing necessary information to run payroll.
“Through the agent’s natural language requests and responses, an employee can submit hours, overtime, tips, and reimbursements, and report time off. It also ensures that employers always have final control over what data makes its way into the payroll draft before payroll is processed,” Preston said.
Beyond payroll, Intuit is widening AI automation across more core business workflows.
Expanded AI for Core Operations
Actionable Insights securely ingests data from Intuit sources, third-party systems, and spreadsheets. Intuit Intelligence instantly generates rich insights, reports, and KPI scorecards that drive confident, faster decisions. A Sales Tax Agent helps keep a business compliant by charging the correct sales tax on products and services, identifying potential sales tax issues, and suggesting fixes before filing.
Accounting Agent’s expanded anomaly detection provides AI-powered reconciliations and more accurate automated transaction categorizations across classes and dimensions. Project Management Agent converts signed contracts into projects during project set-up.
According to Preston, the AI-native Intuit Enterprise Suite is a powerful alternative to “costly, complex, and slow-to-implement legacy systems.” It offers a demonstrable difference in total cost of ownership (TCO), deployment time, and time-to-value for growing mid-market businesses when choosing this solution over major incumbent mid-market ERP platforms.
“95% of Intuit Enterprise Suite customers report they were able to get set up with the tool in less than 30 days. This is a striking time savings compared to the industry standard, which can take months, if not more than a year,” Preston said.
AI Delivers Strong ERP ROI
Preston further expounded on the platform’s outcomes, citing Forrester’s Projected Total Economic Impact (TEI) study, which found that deploying Intuit Enterprise Suite at a mid-range level could deliver nearly a 300% return on investment, more than $440,000 in net present value savings, and a projected present value of almost $600,000 over three years.
He cited an example of a proactive, prescriptive insight derived from AI’s ingesting data across sales, project management, and accounting. It shows how it helps business owners make faster, more confident decisions that would be impossible with standard descriptive reporting tools.
Businesses of every size, industry, and need can benefit from the power of AI. For example, a construction business owner may ask Intuit Intelligence, “How do I improve my profitability?”
“In response, Intuit Intelligence will outline the makeup of business spend, with construction-specific factors like material costs or labor and profit margin, along with a comparison to industry peers. The business owner can ask follow-up questions to break it down further and make pricing adjustments based on rising costs or industry peers,” he continued.
“The system can also offer a closer look into specific expense categories, scanning vendor pricing lists to identify optimal suppliers, recommended customer discounts, and payment terms, and suggest next steps to reduce costs.”
Balancing AI With Human Expertise
Intuit stresses that automation works best when paired with human judgment rather than replacing it.
The mix of automation and human expertise allows businesses to achieve efficiency through automation and personalized insights. For example, while AI can surface insights and automate workflows, human experts can interpret them within the broader context of a business’s goals, ensuring decisions are accurate and aligned with long-term strategies.
Throughout the dialogue, Intuit Intelligence can also connect business owners with their accountant or a QuickBooks Live expert to further support their questions, Preston noted.
“By equipping businesses with specific actionable insights and access to experts, Intuit is decreasing time spent manually reviewing KPIs, uncovering hidden trends and insights, and empowering them to make faster, higher-confidence decisions that positively impact their bottom line,” he concluded.
Loading ...
