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To earn your loyalty as a consumer, how important is it that a brand provides a personalized experience?
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customer data analysis

CRM in 2023

The need for greater spending control in a tough economy, plus bulging inventories of best-of-breed apps, suggests that 2023 might...
innovation

Iterate, Don’t Fail

Implicit in the failure idea is that you succeed now and then, and it’s only to get to the successes...
cloud computing services and applications

Inflation Triggers Retailers To Reassess SaaS Spending

Until now, retailers have relied heavily on SaaS offerings for their fulfillment systems. But research shows that many retailers are...
business meeting brainstorming new ideas

Time To Bring Back the Corporate Research Lab

Maybe it's time to reinvent the corporate research lab for IT in the 21st century. If Salesforce isn't a good...
contact center team

Playvox Workforce Management Prioritizes Emotional Loyalty

Building emotional loyalty with customers and employees might be the secret to long-term business success. One way a brand can...
corporate boardroom

Elon, Remember Thy Stakeholders

Many employees whose position at Twitter was to take input and register customer concerns are among the recently eliminated jobs...
customer data analysis

For Better CRM Results, Prioritize Pipeline Over Forecast

Quantifying an opportunity to gain the ability to forecast and call a revenue number is largely the sales team's responsibility...
executive decisions

CloudWorld Reevaluated

CloudWorld was a show about the stack and infrastructure, from databases to cloud data centers, as well as the platforms...

Oracle Continues DB Performance Push

How do they do this? That's all I want to know. On Tuesday at CloudWorld, Oracle introduced MySQL HeatWave Lakehouse,...
Oracle headquarters in Austin, Texas

Oracle Alloy Debut

With Oracle Alloy, service providers, integrators, and ISVs working with Oracle Cloud Infrastructure (OCI) can keep workloads in-country and operate...

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