CRM Buyer - The Essential Guide for CRM System Purchasers

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improve customer retention with artificial intelligence

Landing Intelligent Customer Service

What a difference a decade makes. It seems only about that long ago that vendors were wrestling with providing the rudiments of automated triage for customer service. It was not...

call center agent help desk

Changing CX Trends Drive Need for Advanced Digital Support

In response to evolving customer experience trends, there's an increasing demand for advanced digital support, as AI and human interaction strive to balance in meeting modern consumer expectations and enhancing...

businesspeople using artificial intelligence

CRM’s AI Singularity

Recently, Oracle and Microsoft jointly announced a cooperative pact to interoperate several of each other’s products to support Bing searches and other applications. The questions I have include whether this...

how generative AI enhances automated customer experiences

The Role of Generative AI in Enhancing Automated Customer Experiences

A key motivation for businesses to stay updated is AI's significant enhancements in customer satisfaction compared to the previous generation of CRM bots. Understanding how to recommend the next product...

Salesforce CEO Marc Benioff delivers keynote at Dreamforce 2023

Dr. Salesforce

Navigating the transition from CRM 2.0 to CRM 3.0 requires a focus on ethics and proactive problem-solving, paralleling trends in modern medicine. Some CRM vendors, like Salesforce, are trying to...

improve customer retention with artificial intelligence

Landing Intelligent Customer Service

call center agent help desk

Changing CX Trends Drive Need for Advanced Digital Support

businesspeople using artificial intelligence

CRM’s AI Singularity

how generative AI enhances automated customer experiences

The Role of Generative AI in Enhancing Automated Customer Experiences

Salesforce CEO Marc Benioff delivers keynote at Dreamforce 2023

Dr. Salesforce

artificial intelligence in crm systems

SugarCRM Adds Predictive AI to Futuristic Sales Playbook

SugarCRM is incorporating predictive AI to enhance its CRM capabilities, offering sales agents data-driven insights for more effective decision-making...

Oracle CloudWorld 2023

Beyond AI at CloudWorld

Last week, I was all over Oracle Cloud Infrastructure (OCI) like a junkyard dog. In the quarter-mile race that is...

Oracle chairman and CTO Larry Ellison at CloudWorld 2023

Oracle Reinvents How Generative AI Makes CRM Work Better

Oracle unveiled AI-driven enhancements at Oracle CloudWorld 2023, aiming to optimize CRM and customer experiences through generative AI technologies...

artificial intelligence

AI Is Already at a Tipping Point

Even at this early point in the AI era, we may be seeing a divergence. On one side, we can...

customer experience cx

CX Center Stage at Oracle CloudWorld

Oracle is announcing that it has added AI in critical spots like Intelligent Sales Orchestration, Guided Campaigns, AI-Powered Account Linking,...

Salesforce Einstein 1

Einstein 1 and the Big Shift

Salesforce is coming very close to being able to say that regardless of what incumbent software vendors are already in...

Salesforce Tenets of Trusted AI

Hope May Have Landed at Dreamforce

What’s been missing in the losing contest against "bad social" has been an ability to chase down misinformation to the...

Oracle headquarters in Austin, Texas

A Look Ahead at Oracle CloudWorld

A preview of Oracle's CloudWorld, exploring AI advancements, kinetic data, and how emerging tech could reshape industries and create new...

A crowd outside of Dreamforce 2022 in San Francisco

Dreamforce Continues With Spotlight on AI

Salesforce tees up Dreamforce 2023 in San Francisco next week. While it's a reincarnation of past events that took place...

customer relationship management trends

Salesforce Starter Is Integral To Cover the CRM Waterfront

The latest entry-level offering that provides all-in-one functionality is called Salesforce Starter. It seems like a good first step for...

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CRM Buyer Channels

Call Centers

CX Center Stage at Oracle CloudWorld

Customer Service

Customer Service

New Sweetwater CEO Amplifies Vision for Music Retail

Exclusives

Is Generative AI the Next Big CX Thing Despite Its Risks?

Expert Advice

Customer Analytics Now a Pivotal Piece of the Retail Sales Puzzle

Marketing

Marketers’ Texting Schedule Can Make or Break Consumer Engagement

Spotlight Features

Spotlight Features

Subscription Sales Spur Superior Selling

Strategy

Customer Commerce Offers SMBs an E-Commerce Path to Better CX

Trends

The Price Retailers Pay for Flawed Product Information

Vendors

AI Is Already at a Tipping Point