Just weeks after purchasing Neolane, Adobe on Thursday pushed further into marketing automation with the launch of Adobe Social, an application that expands the company's integrations with social networking sites and pretty much gives users a 360-degree view of their customers. Integrated with Flick...
The social media era doesn't mean that more people can communicate than in the past. It means that more customers can communicate faster than ever before -- and customers always communicate more and faster when they're angry. You'd think that this message would have been internalized by the nice peo...
SAS is beefing up its SAS Social Media Analytics application with new features that give users a better handle on their social media effectiveness: improved tracking of past versus present performance, and benchmarks to assess competitors' performance. "A lot of this functionality seems as though it...
There's a slew of CRM applications heading to mobile app format, available at online venues such as Apple's App Store and the Google Apps Marketplace. Social CRM, in particular, is on the vanguard as vendors optimize their applications for mobile use. One example is BatchBlue Software, a company tar...
The first point of contact between a business and its customers is increasingly a website, not a phone call or an in-person store visit. For government agencies, where store-like "walk-in" access is either difficult or unavailable -- especially at the national level -- improving customer contact t...
I have been remiss in not paying enough attention to social media monitoring software. I suppose it's understandable given that social media is at the margin of CRM -- moving to the center, but still in the outer shell -- and monitoring software is somewhere beyond that orbit in the software equiva...
You would think, based on blogosphere chatter, that Starbucks invented Web 2.0. The company's introduction of My Starbucks Idea last month has inspired numerous bloggers -- some who make it their business to follow Web 2.0, some who could care less about the space -- to post about the new site. Basi...
Ban
Regulate
Maintain status quo
Undecided
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/04/AI-robot-in-business.jpg
https://www.crmbuyer.com/story/how-to-leverage-gen-ai-without-losing-the-corporate-shirt-179123.html
How To Leverage Gen AI Without Losing the Corporate Shirt
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/02/future-retail.jpg
https://www.crmbuyer.com/story/the-future-of-gen-ai-in-retail-balancing-human-factors-with-revenue-growth-177923.html
The Future of Gen AI in Retail: Balancing Human Factors With Revenue Growth
https://www.crmbuyer.com/wp-content/uploads/sites/4/2023/06/Gen-AI-chat.jpg
https://www.crmbuyer.com/story/is-generative-ai-the-next-big-cx-thing-despite-its-risks-177049.html
Is Generative AI the Next Big CX Thing Despite Its Risks?
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/04/marketing-creators.jpg
https://www.crmbuyer.com/story/beyond-the-cart-ux-hits-and-misses-can-make-or-break-a-virtual-storefront-177960.html
Beyond the Cart: UX Hits and Misses Can Make or Break a Virtual Storefront
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/03/AI-digital-signage.jpg
https://www.crmbuyer.com/story/spectrio-digital-signage-gives-ai-assist-to-in-store-marketing-177957.html
Spectrio Digital Signage Gives AI Assist to In-Store Marketing
https://www.crmbuyer.com/wp-content/uploads/sites/4/2023/12/ecommerce-success.jpg
https://www.crmbuyer.com/story/5-ways-retailers-can-sell-more-online-with-a-personal-touch-177854.html
5 Ways Retailers Can Sell More Online With a Personal Touch
https://www.crmbuyer.com/wp-content/uploads/sites/4/2022/07/innovation.jpg
https://www.crmbuyer.com/story/a-new-era-of-customer-service-177218.html
A New Era of Customer Service
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/04/businesspeople-using-ai.jpg
https://www.crmbuyer.com/story/leveraging-ai-to-transform-actionable-business-strategies-reliably-177998.html
Leveraging AI To Transform Actionable Business Strategies Reliably
https://www.crmbuyer.com/wp-content/uploads/sites/4/2023/07/ai-brain-1.jpg
https://www.crmbuyer.com/story/landing-intelligent-customer-service-177182.html
Landing Intelligent Customer Service
Enter your Username and Password to sign in.
Social CRM
See all Social CRM