Landbase’s GTM-1 Omni uses agentic AI to unify fragmented go-to-market tools, automating sales and marketing workflows so teams can focus on strategy and relationships...
AI buying agents are transforming B2B sales by automating early evaluations and reshaping CRM strategies, pushing human sales reps into strategic advisory roles to guide complex organizational decisions and drive long-term success
Gen Z loyalty is shifting from discounts to community-driven experiences and AI personalization. Brands like IKEA and Nordstrom demonstrate how experiential programs and digital tools attract fickle shoppers while fostering stronger, lasting connections
A frustrated customer on hold, an agent juggling dozens of cases, a conversation that could go wrong in seconds. AI is stepping in to turn tense moments into seamless, personalized interactions that leave customers feeling valued
Pipedrive’s new tool helps small business sales teams prioritize leads, automate prospecting, and focus on the most promising opportunities in real time
Many companies are investing heavily in flashy CX technology, yet customers still are not seeing the meaningful improvements they expect
What do you do when your outdated digital sales platform is costing you lost sales? Don't assume replacing outdated tools is your only option
Social commerce thrives on speed, trust, and value. Today’s consumers want more than browsing — they expect to discover, shop, and resolve issues all within the same platform
By combining human expertise with its expanded agentic AI platform, Crescendo is helping companies turn customer experience from a cost center into a competitive edge
AI has supported back-office operations in the insurance industry for years. Now, it makes coverage more accessible, transparent, and tailored to the needs of small business buyers
Interactions 2025 marked a pivotal moment in the evolution of NiCE, not just as a premier provider of customer experience technology but as a forward-looking orchestrator of human-centric, AI-driven transformation
The growing role of AI and social media is enabling autonomous decision-making, real-time adaptability, and goal-driven intelligence. The result turns the combination into a more effective CRM platform
Netigate’s Ask AI utilizes generative AI to enable businesses to quickly analyze large volumes of customer and employee feedback. The platform surfaces actionable insights that improve satisfaction, reduce churn, and support strategic decision-making
Marketers are investing in GenAI to improve martech performance, but a persistent skills gap is slowing adoption and limiting gains in efficiency and effectiveness
A CRM is more than a tech upgrade; it’s a strategic shift that breaks down silos, boosts productivity, and empowers smaller teams to operate like enterprise players
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https://www.crmbuyer.com/story/enterprises-are-trading-press-one-for-crm-native-ai-agents-177614.html
Enterprises Are Trading 'Press One' for CRM-Native AI Agents
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https://www.crmbuyer.com/story/ai-in-customer-service-efficiency-gains-workflows-still-fractured-177618.html
AI in Customer Service: Efficiency Gains, Workflows Still Fractured
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https://www.crmbuyer.com/story/silent-churn-is-the-biggest-customer-support-risk-177596.html
Silent Churn Is the Biggest Customer Support Risk
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https://www.crmbuyer.com/story/ai-can-grow-smb-revenue-if-it-moves-beyond-the-back-office-178623.html
AI Can Grow SMB Revenue — If It Moves Beyond the Back Office
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https://www.crmbuyer.com/story/adobe-positions-itself-as-the-ai-control-layer-for-cx-180293.html
Adobe Positions Itself as the AI Control Layer for CX
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https://www.crmbuyer.com/story/revenue-tech-stack-sprawl-slows-ai-adoption-177637.html
Revenue Tech Stack Sprawl Slows AI Adoption
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https://www.crmbuyer.com/story/procurement-ai-hits-trust-wall-as-workforce-readiness-falls-behind-180290.html
Procurement AI Hits Trust Wall as Workforce Readiness Falls Behind
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https://www.crmbuyer.com/story/workbooks-takes-on-crm-giants-with-plain-english-ai-177589.html
Workbooks Takes On CRM Giants With Plain-English AI
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