Customers

ENTERPRISE SOFTWARE REPORT

Partnership to Align Phone System Data With CRM

M5 Networks has partnered with InsightSquared to create a solution that will allow customers to manage data generated from M5, along with data from other systems, in InsightSquared's business intelligence product. The solution will help customers manage data from their business phone system and othe...

In the UK, supermarket chain Tesco is being pounded right now in social media channels because it's refusing to honor an erroneous online advertisement offering new iPads for about $65. The offer went viral, and now the backlash is viral, too. How Tesco responds will tell the tale. I'd recommend a s...

ENTERPRISE SOFTWARE REPORT

It's Raining Real-Time Customer Intelligence

FirstRain, an analytics software company that provides personalized, real-time customer intelligence to sales and marketing professionals, has announced the launch of the first Enterprise Customer Intelligence System. The system delivers targeted customer, prospect and industry intelligence directly...

Bank of America appears poised to ignite the wrath of its customer base once again by introducing a new fee structure for basic checking accounts. The company reportedly is readying changes that will require users of basic checking accounts to pay a monthly fee. If the customers agreed to bank onlin...

PRODUCT PROFILE

Sports CRM App Helps Boston Red Sox Cater to Fans

If you are a Boston Red Sox fan who splurges on luxury seats, don't be surprised if the organization suddenly seems much more familiar with your tastes and preferences. Last year, toward the end of the season, the team deployed parts of Green Beacon Solutions' Sports CRM app, which is based on Micro...

OPINION

Customer Focus Is an All-Hands Exercise

Last week, after dropping off my Prius at the dealership for routine service -- as I've done regularly since I bought the car in 2007 -- I ambled over to the shuttle stop for a ride home. "Where you headed?" barked the driver, never raising his head from his newspaper. I recognized him -- he'd drive...

Microsoft has taken the wraps off of its forthcoming service update to Microsoft Dynamics CRM, which will be released in Q2 2012. The service update will build on Microsoft's rollouts last year in such areas as social CRM and mobile. "We are on the path to deliver a significant new set of capabiliti...

Oracle has closed on its $1.5 billion acquisition of RightNow, developer of a cloud-based customer self-service application. Oracle announced the deal in October 2011. For Oracle, the deal makes eminent sense: It fills in a missing gap in its cloud-based CRM functionality and gives it a broader base...

ENTERPRISE SOFTWARE REPORT

It's Showtime for CRM

CSC and Infovisionix announced a new agreement at Retail's BIG Show 2012 in New York City. Under the agreement, Infovisionix's suite of retail reporting and analysis tools will be incorporated in CSC's Retail Enterprise Intelligence offering. The new capabilities will help retailers understand and i...

Customer experience is leading off the year as an idea that we need to pay more attention to. In the last week, two important publications have surfaced that highlight this importance. SAP gurus Reza Soudagar, Vinay Iyer and Volker Hildebrand collaborated on a new book, The Customer Experience Edge...

Do customers suffer from a split personality? I say this not because of encounters with clearly rattled fellow shoppers during the holiday season. I say it because of the numbers that consistently come out when customers are surveyed -- and the other numbers that seem to be in the forefront of most ...

President Barack Obama named Richard Cordray as head of the Consumer Financial Protection Bureau via a recess appointment on Wednesday. It was a controversial move for the president, prompting Senate Republicans to accuse him of making a power grab and abusing executive authority. Indeed, Republica...

In our careers as consumers, we've all encountered employees from time to time who display a shocking lack of manners, aggressive ignorance of what their company sells, or a toxic attitude that suggests we're seen as an enemy rather than a customer. "How in the world did this person get this job?" w...

The logistics industry is facing challenges in adopting a sustainable and profitable CRM strategy, and there is inertia when it comes to replacing or augmenting disparate CRM solutions adopted by different business units, like retail, as well as various channels, like phone, Web, email, etc. These ...

The mainframe application forms the core of the system where the bulk of the order processing takes place. The traditional mainframe UI in, say, SCOBOL (Screen COBOL) is being augmented/replaced through the front-ending applications built in VB, ASP, .Net, etc. The front-end screens fetch the custo...

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