Salesforce.com is participating in a social media project with Toyota Motor, in what could launch the CRM company into an entirely new industry -- telematics. Or not. The agreement between Salesforce.com and Toyota to collaborate on this offering, called "Toyota Friend," is still very much in its ...
Gartner's Business Intelligence Summit 2011 kicked off on Monday in Los Angeles. It is the sister conference to one held in the beginning of the year in London. While the keynote speakers and participating companies vary, the general themes running through both conferences are the same. One is that ...
CoTweet, a social media management application that ExactTarget developed when it realized that email marketing recipients often continue a conversation about a brand in social marketing venues, now has stronger integration for CRM legacy systems. The company recently unveiled new extensions that al...
With its social software platform Mzinga OmniSocial, Mzinga's goal is to deliver a role-based application with CRM capability that a company can then repurpose to collect information from its customers. Rather than concentrating on traditional CRM, Mzinga focuses on the enterprise network side to he...
The Lithium Social Customer Suite is designed to help companies identify and manage a group of dedicated customers using social media channels. Referring to these types of social customers as "superfans," Lithium helps companies turn them into advocates for their products and services. With the adve...
CDC Software has upgraded its sales module, Pivotal Sales Force Automation, with enhancements that the company developed by borrowing from the best practices it observed in its clients, said Ehab Samy, director of product management for CRM applications. In addition, it rolled out these upgrades th...
ATLANTA -- This might be remembered as the Convergence where Microsoft finally began to converge. More specifically, it is the convergence where accounting and CRM met in the cloud. The big news coming from Convergence is the announcement that Microsoft AX, one of the company's three ERP systems, ...
The more we invest in something, the more committed we are to a successful outcome. Obvious enough, but what this investment of time and effort means is that we are now more motivated to follow through on our initial interest in the form of action. Enticing your shoppers to stay on your site and e...
Fast-growing Jive Software offers businesses an extensible social business solution that integrates social networking, collaboration software, community software and social media monitoring across the entire enterprise. The company recently bolstered its board of directors with a number of executive...
SugarCRM made enhancements in four areas in the Sugar 6 Spring 2011 release: CRM made global, CRM made mobile, CRM made social, and Sugar as a platform. SugarCRM will also work more on integration with IBM's Lotus family of products. Its acquisition of iExtensions could move its Lotus integration ro...
Zuora and Salesforce.com have announced a new offering that highlights the strengths of each company and delivers new functionality to the telecommunications industry. Zuora for the Communications Industry is a solution based on the Force.com platform that handles billing, payments and customer car...
A new breed of consumer has emerged. This new breed -- the social consumer -- is more connected, more vocal and has greater control. Social consumers use social media to voice their praises about a particular business, but they use social media just as frequently to voice their concerns and anger a...
Salesforce.com has signed an agreement to acquire Radian6 for $276 million in cash and $50 million in stock. Salesforce intends to use Radian6, a platform for social media monitoring, to help its clients track hundreds and millions of conversations on Facebook, Twitter, YouTube, blogs and other onli...
With the continued emergence of new technology and channels including social media, mobile, avatars and more, the relationship between brands and their customers and prospects has been changed forever. It's interesting to consider the role of technology in these increasingly dynamic relationships.
On Monday, SuccessFactors announced a definitive agreement to acquire Jambok, a social learning company. You could bypass this announcement as just more dealing by software companies, but it also suggests an interesting combination that will prove to be in synch with the times. As a social learning...
Yes, communities and infrastructure can't keep up
Some projects are moving too fast
No, expansion is needed to meet demand
The pace seems about right
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