Your company has a CRM system that employees love and use regularly, and marketing automation tools to help streamline and automate all of your online marketing activities. That's a great start, but did you know that most marketing qualified leads -- more than 94 percent by some estimates -- don't c...
So far, Satya Nadella's moves as head of Microsoft echo the teachings of Jim Collins' 2001 best seller, Good to Great. It's a book about how and why some companies wallow in mediocrity and others operate at several levels of magnitude higher than their peers -- think Apple for one and Salesforce for...
Attentive.ly recently released its application on the Eloqua platform, digging a deeper foothold for itself in the CRM enterprise space. Attentive.ly provides social marketing automation functionality in the form of a plug-and-play toolset that works with a CRM overlay. Using its tools, companies ...
SAP and its long-standing partner Esri have developed a native product integration that debuted this week at the at the Esri User Conference currently under way in San Diego. The companies have been collaborating on projects since 1999, due to the significant overlap in their respective customer bas...
It's general practice to have multiple sales forecasts, and that typically means low and upside potential as well as what's committed -- but the idea of teasing those threads apart only at forecasting time might be old school and no longer applicable. Long before you compile a forecast, you have a g...
Salesforce.com will shell out $350 million in common stock for RelateIQ in a deal expected to close by October. It will provide another $40 million dollars in stock for its cash balance. RelateIQ will become a wholly owned subsidiary of Salesforce, according to an SEC filing. Many of Salesforce's pa...
Amazon's reputation for stellar customer service could become tarnished if its current flap with the FTC gets out of hand. The FTC is suing Amazon for permitting children to make millions of dollars in unauthorized purchases through its Appstore. Similar accusations have been circulating for years, ...
As much as we may wax on about engaging, enchanting and delighting our customers, most of them are not expecting such an experience. In most cases, their purchase is prelude to something else pleasurable, in the case of B2C -- or profitable, in the case of B2B. They want to get what they need and go...
Despite their financial burdens -- unconscionably high levels of college education debt and a lackluster job market -- everyone wants to know what millenials want. Where will they live? What will they buy? Automakers shake in fear that they won't develop the same obsession for the automobile-oriente...
Blackbaud recently upgraded its cloud-based eTapestry fundraising application with tools addressing what seems to be a perennial problem in CRM -- dirty data. The ultimate goal of the upgrades for the application, which is designed for nonprofits, is to improve the quality of donor information. The ...
It always happens this way. A market erupts or transitions to something new or it goes the way of the dodo and you miss the key turning point. Looking back, though, you can spot the telltale signs of disruption. People like me, who try to forecast these great events, have the reliability of a dartbo...
Zendesk has rolled out a new analytics and data visualization tool that sits on top of its flagship customer service platform. Called "Zendesk Insights," it is available to the company's Plus and Enterprise users. "One thing we have been hearing from our customers is that they want more access to th...
Virgin Atlantic recently announced the expansion of a pilot project in which flight attendants use Google Glass to meet and greet customers. For the initial project, the airline equipped the concierge staff in its Upper Class Wing at London's Heathrow airport with Google Glass so they would have eas...
"Perfection is the enemy of completion" is a bastardization of a translation of the first line of a poem by Voltaire. That makes the saying itself sort of an example of what Voltaire was talking about -- but it doesn't make it any less true. In the processes we use to run our businesses and deal wit...
Not that the shows ever end, but as I regain my spot on the ground, I have a few observations from the many shows that I have been to or read about over the last eight weeks. First, if you think that cloud platforms are simply a nice alternative to software licenses, you should think again. It's hum...
Mostly positive
Somewhat positive
Neutral
Somewhat negative
Mostly negative
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/03/ai-voice-agents-crm-workflow-phone.jpg
https://www.crmbuyer.com/story/enterprises-are-trading-press-one-for-crm-native-ai-agents-177614.html
Enterprises Are Trading 'Press One' for CRM-Native AI Agents
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/03/ai-customer-service-multiple-systems.jpg
https://www.crmbuyer.com/story/ai-in-customer-service-efficiency-gains-workflows-still-fractured-177618.html
AI in Customer Service: Efficiency Gains, Workflows Still Fractured
https://www.crmbuyer.com/wp-content/uploads/sites/4/2024/03/frustrated-computer-user-1.jpg
https://www.crmbuyer.com/story/silent-churn-is-the-biggest-customer-support-risk-177596.html
Silent Churn Is the Biggest Customer Support Risk
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/07/Anthony-Ferry-CEO-Wayvia.jpg
https://www.crmbuyer.com/story/why-googles-universal-cart-means-brands-must-sell-to-ai-not-humans-178630.html
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/04/Adobe-GenStudio.jpg
https://www.crmbuyer.com/story/adobe-positions-itself-as-the-ai-control-layer-for-cx-180293.html
Adobe Positions Itself as the AI Control Layer for CX
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/04/revenue-tech-stack-fragmentation-ai-integration.jpg
https://www.crmbuyer.com/story/revenue-tech-stack-sprawl-slows-ai-adoption-177637.html
Revenue Tech Stack Sprawl Slows AI Adoption
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/07/businessman-computer.jpg
https://www.crmbuyer.com/story/ai-can-grow-smb-revenue-if-it-moves-beyond-the-back-office-178623.html
AI Can Grow SMB Revenue — If It Moves Beyond the Back Office
https://www.crmbuyer.com/wp-content/uploads/sites/4/2026/01/AI-enabled-crm-dashboard.jpg
https://www.crmbuyer.com/story/workbooks-takes-on-crm-giants-with-plain-english-ai-177589.html
Workbooks Takes On CRM Giants With Plain-English AI
Enter your Username and Password to sign in.
Loading ...
