I have been operating in tired mode continuously since the conventions, and by the time you read this, I may have gotten some serious sleep, though I doubt it because this is Dreamforce week after all. There have been too many things competing for my attention after dinner each evening, and none of...
You can't say you were not warned or that you had no idea of what was happening. The socialization of CRM took a big step forward on Monday when Salesforce.com CEO Marc Benioff told the keynote audience at Dreamforce 2008 in San Francisco that his company has developed technology that will integrat...
The competitive environment that characterizes today's broadband and value-added services landscape benefits the growth of many digital lifestyle products and services. Consumers are also primary beneficiaries of increased competition among carriers. Case studies reveal that when at least two servic...
Salesforce.com continues to push its cloud computing functionality into the enterprise, with the introduction of a new tool that allows users to harness the applications available on Force.com and apply them to corporate Web sites. Force.com Sites allows customers to run their Web sites in Salesforc...
Anyone who has reviewed their 401(k) statements lately has received a very personal and immediate measure of just how the last four weeks of financial turmoil have affected them. Take that urgency you may have felt about wanting to catch up as quickly as possible, multiply it by the number of compan...
Last week NetSuite held a user group meeting in Boston for OpenAir, a company that they had bought earlier this year. OpenAir, if you don't know, provides an application for managing professional services engagements. When integrated with NetSuite's front and back office applications, the combinati...
As companies evaluate their carbon footprints, supply chains are one area of business that have come under increased scrutiny. Making the complex network of manufacturers, packagers, shippers, wholesalers and retailers greener protects the environment, saves energy, and ultimately reduces costs. Eme...
Sure, Web-based chat applications on your site represent a leap in customer service and sales technology. But let's not forget that the brick-and-mortar standards still apply. If an end user is comfortable and finds your online rep trustworthy and predictive of his or her needs, the opportunities in...
In today's challenging economy and ultra-competitive marketplace, businesses simply can't afford customer churn; retention, engagement and overall experience are more important than ever. That's why business leaders are increasingly adopting and integrating the latest customer relationship managemen...
When it comes to social media ROI, suitable performance metrics have proven to be somewhat elusive. In fact, according to survey data for the new Aberdeen benchmark report, "Social Media Marketing: The Latest Buzz on Word of Mouth," more than one-third of all companies indicated that a primary reaso...
There is a considerable amount of speculation about how the molten mass of what was once our financial system will affect our real economy and, closer to home, the CRM industry. Many observers take as their first approximation the Great Depression, which started with the stock market implosion of 19...
Good news for the economy: Small business outsourcing has gone mainstream thanks to the increased use of automation technology -- computers, software and the Internet powering cost-efficient outside service provider teams. Bad news for outsourcing service providers: Small and mid-sized businesses ar...
It has been eight years since the 2000 presidential election revealed the many flaws that existed in the mechanics of U.S. voting systems. Despite that debacle, many states have not made even basic improvements to assist voters -- such as providing user-friendly Web sites that tell them how to regis...
What a difference a few years make. Back when Al Gore ran for president in 2000, experts and laypeople alike engaged in lively debates about whether climate change was real or imagined. Two elections later -- after a mammoth public education effort by that same Al Gore -- most people believe that th...
Why do your best laid plans often go unfulfilled? You have put the right people in the right jobs, empowered them to achieve, drafted an excellent plan, and got the necessary buy-in and funding. Yet somehow things went into the ditch -- and now the project is late and over budget, delivering a poo...
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