Enterprise Apps

Salesforce.com is marrying its cloud computing bona fides with its growing expertise in collaboration in Salesforce Chatter, a new application and development platform. The company introduced the product at its Dreamforce tradeshow and conference under way in San Francisco. Salesforce Chatter, which...

INSIGHTS

PaaS and the Democratization of Innovation

I was re-reading Eric von Hippel's excellent book Democratizing Innovation and found something in it that might help explain the popularity of cloud computing and Platform as a Service. I am on the way to Dreamforce and have little visibility into what Salesforce.com might announce in the next day ...

One of the most important ways marketers can differentiate their offerings in today's unique selling environment is by creating a remarkable customer experience. One step toward achieving this goal is to ensure they have a single database that is tightly integrated with their CRM system to capture i...

Social media monitoring is a new business endeavor, with relatively few companies able to boast a significant track record of achievement. In fact, according to the new Aberdeen benchmark report, "The ROI on Social Media Monitoring," only 27 percent of Best-in-Class companies have engaged in social ...

ANALYSIS

A Tale of Two Sages

Sage convened its fall user group meeting in Atlanta this week. The event was set in the cavernous Georgia World Congress Center, a complex of three starship hangars left over from the Intergalactic Olympics. The facility is beautiful and very big. Sage estimated attendance at between 2,500 and 3,...

Contact center operations are constantly under scrutiny. They're complex, they're expensive to run, and employee retention and training can be problematic, to say the least. Contact center managers have a never-ending desire to streamline operations to keep spending in check. If they're not focusing...

INSIGHTS

Black Swans and Blue Birds

I just finished reading The Black Swan, a book that has been on my list since it came out in 2007, and I highly recommend it, though it is not easy reading. There is a great deal of set up before you get to the whole point of the book in the last 50 pages. The Black Swan is about uncertainty in the...

MARKET SNAPSHOT

Workforce Management: Beyond Time and Attendance

In both the best and worst of economic times, worker productivity is a major management goal. Making sure that employees efficiently carry out their tasks is critical to the success of both government and business enterprises. First, of course, the workers have to show up. Keeping track of employee ...

In research conducted among over 200 companies in 2008 for a reported titled "B2B TeleServices and Appointment-Setting: Less Risk, Less Reward?," Aberdeen Group found that end-user sales organizations relying primarily on external appointment-setting vendors for lead generation realized dramatically...

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