CRM

Cognos has wasted little time in rolling out an integration map for its newly acquired analytics best of breed vendor, Applix. The deal, which closed at the end of October, is bringing to Cognos financial performance management capabilities. The integration of the app will take place in three stages...

Pluris, a provider of multichannel marketing applications, has added a fourth product to its lineup with the release of its Marketing Optimization and Recommendation Engine. MORE packages advanced analytics, a recommendation engine and an optimization engine that allows users to make tailored produc...

On Wednesday, CentricCRM, a developer of open source CRM software, will announce it is rebranding its application after revamping it and adding new functionality. The company also is changing its name to "Concursive." Now called "Concourse," suite 5.0 offers an integrated CRM, Web site creation, con...

As technology collides with forces of globalization, contact centers and the executives who run them find themselves in the midst of five megatrends. These trends present unique opportunities for these executives to add strategic value to their business, reposition themselves within their organizati...

Salesforce.com has rolled out a service for its customers that allows them to share data, sources and leads in a social network. The service, which the company is not making available commercially, is a cross between a partner relationship management portal -- which Salesforce.com offers commerciall...

Sales 2.0 is a big deal both because it is causing us all to take a new look at selling -- along with all of the social networking ideas and technology that is changing our work habits -- as well as for what it says about marketing. To be frank, Sales 2.0 is actually more about marketing than sellin...

SAP rolled out a new version of its SAP CRM application -- its first major release in a year. Significant changes to the platform include a new user interface that allows business managers to make changes that previously would have required more extensive customization and new functionality in a num...

Trust remains a critical component of today's online economy. By its very nature, the Web 2.0 phenomenon factors into consumer or enterprise trust, as it can cloud judgments over what is and what's not trustworthy online. Web 2.0 applications are typically lightweight and nimble, with slick user int...

Oncontact Software released version 6.1 of its CRM application, which caters to the growing demand among users for software delivered through the Internet. For the first time, with this release the vendor is providing users with Web extensibility along with its traditional client server access. What...

It happens all the time: Customers with complaints pick up the phone to call centers about a service problem. However, what if the service provider can pinpoint network problems before they occur? That way, customer service reps can resolve issues before disgruntled callers reach for the phone. That...

All company executives believe that having loyal customers is a key to business success. However, what are executives really doing about it? Most will point to their customer care training or CRM system and say, "That's how we take care of loyalty here." Some will also point to their monthly newslet...

They pulled out all the stops at Oracle Open World last week to unveil a whole lot of advanced and interesting business technology. It was the 30th anniversary show, but the emphasis was clearly about the future -- not the past. There was lots that was not CRM related -- though from my provincial pe...

RightNow is leveraging two of its competitive strengths -- self-service and knowledge management -- to deliver a syndication widget in its November 07 release. The feature allows companies to syndicate and then distribute content, such as pricing or warranty information, across several Web sites tha...

With holiday season promotions escalating into top gear, the term "free shipping" is popping up on many e-commerce sites. While the promotions do attract the attention of consumers, the meaning of the term and the impact of such promotions on retailers' sales are decidedly mixed at this stage. Ship...

When you're making a large investment in software, you want to be sure that you're buying from a reputable company that will be there to support you long-term. Getting a short list of happy customers that your vendor has helped -- some references -- is a common part of most companies' buying process...