Articles by David Barrow

Results 1-2 of 2 for David Barrow

Cost Deflection Out, Customer Experience In, Part 2

Companies that seek to automate the customer service process to cut costs often alienate customers instead, asPart 1 of this two-part series reveals. Some companies, though, are finding ways to incorporate informed, personal interactions into their customer service programs, and are treating every question a customer poses as a chance to build sales andcustomer loyalty...

Cost Deflection Out, Customer Experience In, Part 1

"Your call is important to us. Please hold." "We've automated our phone system for your convenience."

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