Anyone who attended the recent Amazon Web Services re:Invent conference -- or watched many sessions online, as I did -- probably is still trying to absorb the full implications of all of the company's initiatives unveiled at the event. Although AWS already has redefined the computing and software development industries fundamentally, with its groundbreaking Infrastructure as a Service offerings, i...
Amazon Web Services this week introduced a new set of technologies designed to pull the artificial intelligence expertise developed for its core retail business into the cloud, while expanding its hybrid cloud technologies into the field, where data services can use the IoT to access connected devic...
NASA last week announced that it has established the Planetary Defense Coordination Office to formalize its efforts to detect and track near-Earth objects. The PDCO will supervise all NASA-funded projects to find and characterize asteroids and comets that pass near Earth's orbit around the sun. It w...
NASA is poised to launch a mission that will use lasers in a test of two-way communications between the Earth and the moon. The Lunar Laser Communication Demonstration will herald a new area of space communications. The LLCD equipment will be on board the Lunar Atmosphere and Dust Environment Explor...
A bill to protect email privacy cleared a key U.S. Senate committee last week, buoying the spirits of privacy advocates. The proposed law would close a loophole in the 1986 Electronic Communications Privacy Act, which allows the government to peep on email more than 180 days old without a warrant. "...
Nasa's Curiosity rover has begun satisfying the curiosity of mission scientists by sending high-quality images of Mars' surface back to Earth. Although it's only had since Sunday night to collect data, Curiosity has sent a batch of snapshots that are already allowing the NASA team to garner a good d...
Twisted infrared light beams have propelled wireless data transmission to a dazzling 2.56 terabits per second via a system developed by a multinational team of researchers led by the Optical Communications Laboratory at the University of Southern California. The process, called "orbital angular mome...
For the first time in history, a manmade spacecraft has reached the outer edge of our solar system and will soon enter interstellar space. Now about 10.8 billion miles from the sun, NASA's Voyager 1 probe has crossed into an area where the velocity of the hot ionized gas, or plasma, emanating direc...
Early Monday morning, NASA launched a spacecraft that will map the entire sky in infrared light with more sensitivity and resolution than has ever been possible before. A Delta II rocket carrying NASA's new Wide-field Infrared Survey Explorer, or WISE, launched from Vandenberg Air Force Base in Cal...
NASA has announced it has successfully tested the first deep-space communications network. The new network, modeled on the Internet, was able to transmit scores of space images between Earth and a NASA science spacecraft located more than 20 million miles away. Dubbed the "Interplanetary Internet," ...
Scientists on Friday confirmed that NASA's Phoenix Mars Lander has uncovered ice in the sandy soil of the red planet. "It is with great pride and a lot of joy that I announce today that we have found proof that this hard bright material is really water ice and not some other substance," said Phoenix...
Now that NASA has entered the virtual world with its two islands in Second Life, public outreach, collaboration and space exploration may never be the same again. On its CoLab Island, outreach and collaboration are the focus, as Part One of this two-part feature explains. Its other island, called "E...
Vinton Cerf, known by many as one of the founding fathers of the Internet, will be stepping down at the end of this week as chairman of the board of ICANN. Cerf, who is also Google's vice president and chief Internet evangelist, has served for three consecutive terms as chairman of ICANN, which is t...
With its hiring of Internet pioneer Vint Cerf, Google proved again that it has the cachet to lure great minds. Google anointed Cerf "chief Internet evangelist," but announced no specific duties to go with the title, saying only that he would "help Google build network infrastructure, architectures, ...
NASA's rovers keep rolling toward fresh discoveries. The Mars Exploration Rover Opportunity has found an iron meteorite, the first meteorite ever identified on another planet, according to officials with the Jet Propulsion Laboratory (JPL) in Pasadena. Spectrometers on Opportunity determined that th...
Extremely - Personalization is a must. Without it, there's little chance of earning my loyalty.
Relatively - Personalization is a plus, but I do consider other factors when deciding who gets my business.
Minimally - Personalization is now automated and commonplace. Brands must do more to make me feel special to earn my loyalty.
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https://www.crmbuyer.com/story/accent-altering-voice-tech-aims-to-replace-frustration-with-communication-177022.html
Accent Altering Voice Tech Aims To Replace Frustration With Communication
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https://www.crmbuyer.com/story/messaging-key-to-meeting-changing-cx-preferences-176669.html
Messaging Key To Meeting Changing CX Preferences
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https://www.crmbuyer.com/story/sweetwaters-well-tuned-marketing-is-music-to-shoppers-ears-176751.html
Sweetwater’s Well-Tuned Marketing Is Music to Shoppers’ Ears
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https://www.crmbuyer.com/story/5-types-of-shoppers-and-what-they-want-for-the-holidays-177187.html
5 Types of Shoppers and What They Want for the Holidays
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https://www.crmbuyer.com/story/vr-platforms-deliver-metaverse-style-experiences-to-online-shopping-176865.html
VR Platforms Deliver Metaverse-Style Experiences to Online Shopping
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https://www.crmbuyer.com/story/for-better-crm-results-prioritize-pipeline-over-forecast-176709.html
For Better CRM Results, Prioritize Pipeline Over Forecast
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https://www.crmbuyer.com/story/why-quality-e-gifts-are-smart-business-decisions-177207.html
Why Quality E-Gifts Are Smart Business Decisions
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https://www.crmbuyer.com/story/robotic-letter-writing-lends-a-hand-to-personalized-marketing-crm-176595.html
Robotic Letter Writing Lends a Hand to Personalized Marketing, CRM
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https://www.crmbuyer.com/story/retail-needs-tech-integration-strategies-to-satisfy-consumer-expectations-177137.html
Retail Needs Tech Integration Strategies To Satisfy Consumer Expectations
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https://www.crmbuyer.com/story/retail-reality-check-rewards-programs-do-matter-to-consumers-177090.html
Retail Reality Check: Rewards Programs Do Matter to Consumers
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https://www.crmbuyer.com/story/cloudworld-reevaluated-176705.html
CloudWorld Reevaluated
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