Retail marketing and e-commerce are rapidly evolving via the exploding adaptation of Web 2.0 applications like blogs, wikis, video, RSS, widgets and podcasting into the marketing and customer relationship management process. Labeled CRM 2.0, it has become the essence of smart e-commerce. Improving u...
More than half of all consumers say a negative online experience leads to online and offline abandonment. With the click of a mouse, a customer who has invested time and effort researching your products and services online, and who may have purchased something from your site or store in the past, wi...
ATG has introduced a service center application for its e-commerce suite, ATG Commerce, that builds on some of the company's previous acquisitions. The Commerce Service Center contact center application integrates e-commerce functionality with back-end order administration, sales support and custome...
If you want to see who's winning at retaining and attaining higher-than-ever customer loyalty, look no further than what is really happening inside sales reps, call center reps, their managers, and for that matter, their CEO. What is it? It's nothing on the outside -- while a new CRM system on a ho...
Do you want revolutionary improvements in IT quality and speed-to-solution with dramatic reductions in cost? Consider an organization-wide Web services delivery strategy. Today, businesses demand three key outcomes from IT: delivering faster technology solutions to a growing group of stakeholders; r...
The movement to Internet protocol-based phone systems and contact centers is in full swing. This is great news for smaller businesses, since standards-based IP networks offer far more flexibility and capabilities for much lower costs than their TDM predecessors. As a bonus, the protocol that runs th...
No call should strike more fear into the heart of an online business than a call from a customer saying, "Your site won't let me do what I want to do." Chilling words, because only a tiny percentage of online consumers will actually pick up the phone to alert businesses to a problem. By the time tha...
For years, vendors have argued the merits of click-to-call versus click-to-chat, but most analysts now agree that both solutions are an effective means of reaching out to Web site visitors to engage them in conversation. There is little doubt that nearly any company with a Web presence can see posit...
In almost every industry, new entrants are constantly facing an uphill climb to take market share away from established players. Companies entering the Software-as-a-Service space can count on having additional challenges, according to a new report by Tier1 Research. Right now, there are more than 1...
CosmoCom has upgraded its IP-based contact center software platform to version 5. Called CosmoCall Universe, the system has been enhanced to address multiple contact center channels in a unified fashion, according to Steve Kowarsky, executive vice president of CosmoCom. It also improved functionalit...
Sage Software this week purchased financial services compliance and document tracking technology from VerticalFalls, in order to expand Sage's ACT product family. This is the second vertical market that ACT has targeted; earlier this year, the company released ACT for Real Estate. The new acquisitio...
eGain Communications has released the latest iteration of its self-service application, eGain Service 7.6. New features include guidance on complex customer interactions and tweaks to security, as well as additional process improvement. Such incremental gains in functionality -- across the self-serv...
As a rule, manufacturers have been blissfully unconcerned with some of the finer points of CRM functionality and process. This is not to say they are indifferent to their customers' needs. Rather, the low adoption rates of CRM technology in this sector have been more reflective of manufacturers' bus...
SAP has upgraded its Software as a Service CRM application to include service capabilities, rounding out its earlier sales and marketing offerings. The new modules also have enhanced integration capabilities and new sales automation functionality, specifically the ability to provide product quotes...
Most people can visualize the classic customer service environment: hundreds of agents sitting side-by-side in a large contact center, all working off the same script, working the same shifts and being monitored in the same manner. The mass media has reinforced this vision of customer service facili...
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Landing Intelligent Customer Service
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