Peak oil: When planet Earth reaches the maximum rate of global petroleum extraction, after which the rate of production enters terminal decline. Some say it has already happened, some believe it will within the next 50 years, and some deny the possibility all together. By any measure, though, it is ...
Get beyond the fascination and addictive tendency of Twitter, Facebook and other social networking apps, and underscoring all of these new approaches to connecting, communicating and collaborating with others is a revolutionary new way of communicating with your channel partners as well. Social netw...
This is an interesting time of year for me, mostly because there's so much to watch. I call it "analyst season," not so much because of anything I do, but because the big guys tend to publish a lot of new reports documenting their view of the pecking order. In addition to the publication of new ana...
It's not a question of whether social networking will influence your company, customers, employees, suppliers and others, it's a matter of when. If you haven't committed to learn more about this area, it's time. Deciding if social networking is going to be an asset or liability is dependent on how y...
Talisma has introduced version 8.1 of its Knowledgebase application. The point release represents a significant shift in the company's approach to enterprise search, Bob Perry, director of Knowledgebase product management, told CRM Buyer. In this upgrade, Talisma has OEM'ed the Autonomy search engin...
Salesforce.com has acquired InStranet for $31.5 million, a transaction that includes the assumption of $4.2 million in cash on InStranet's balance sheet. This deal is grander in scale than any of Salesforce.com's previous acquisitions; the company's past purchases have been small one-off technology ...
Lyris has upgraded its flagship product and rolled out a new application for the marketing and advertising industry. The enhancements to Lyris HQ pave the way for a steady addition of collaboration and social networking tools this year. Lyris HQ for Agencies, meanwhile, will provide an inroad into a...
What is the potential opportunity for Web 2.0 technologies in the enterprise space? A whopping $4.6 billion a by 2013, according to a tally Forrester Research arrives at in a report released earlier this year. Spending on Web-based enterprise technologies, including social networking, RSS, blogs, wi...
A recent report from the Aberdeen Group explores the critical role closed-loop marketing plays in today's Best-in-Class organizations, and the dynamic shift in the tools, technologies, and processes that support today's top-performing closed-loop marketing initiatives. Significantly, 88 percent of t...
Pharmaceutical companies manage large quantities of content about their product lines. However, unlike other industries, the challenge of managing this information is exacerbated by regulatory and compliance demands and the need to manage information from multiple "touch points" across a diverse cus...
The customer relationship management industry will grow by 14.2 percent this year, Gartner forecasts in a new report, with revenue expected to surpass $8.9 billion. Last year, the CRM industry registered $7.8 billion in global sales, based on preliminary revenue figures. The market is expected to co...
The front office meets the back office at the Web 2.0 enterprise portal. The enterprise 2.0 portal is a single accessible location intended to consolidate resources and serve up data from systems throughout an organization so that each "touch" a company has with its customers, prospects, partners an...
The proliferation of marketing channels and globalization remain key challenges for every organization. Digital content continues to expand at exponential rates as new marketing channels surface. CMOs and marketing executives are looking for ways to deliver more than simple asset repositories with c...
Salesforce.com has released its Spring '08 update, building on the Content and Ideas modules that debuted in its Winter '07 edition and boosting standard customer relationship management functionality. The primary purpose of the Content and Ideas applications is to give users more tools to manage un...
Several years ago when Salesforce.com burst onto the CRM scene, it was difficult to imagine how the upstart firm could make a dent in the space. At the time, the gorilla in the room was Siebel and the thought of an Internet-based application -- an experimental delivery mode then -- besting the deepl...
Good - It's entertaining and makes sporting events more interesting.
Bad - It increases the risk of gambling addiction and financial loss.
Neutral - The benefits and drawbacks are equally significant.
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CX Center Stage at Oracle CloudWorld
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New Sweetwater CEO Amplifies Vision for Music Retail
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Is Generative AI the Next Big CX Thing Despite Its Risks?
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Customer Analytics Now a Pivotal Piece of the Retail Sales Puzzle
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https://www.crmbuyer.com/story/marketers-texting-schedule-can-make-or-break-consumer-engagement-177813.html
Marketers’ Texting Schedule Can Make or Break Consumer Engagement
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Subscription Sales Spur Superior Selling
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Customer Commerce Offers SMBs an E-Commerce Path to Better CX
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https://www.crmbuyer.com/story/the-price-retailers-pay-for-flawed-product-information-177772.html
The Price Retailers Pay for Flawed Product Information
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https://www.crmbuyer.com/story/ai-is-already-at-a-tipping-point-177117.html
AI Is Already at a Tipping Point
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