Perhaps a savvy political operative tasked with designing the best go-to-market campaign for service-oriented architecture would proclaim: "It's the applications, stupid!" Focusing on the applications -- and not the means to achieving them -- has served computing well over the decades. I recall tryi...
Both large and small companies plan to expand their average budgets for enterprise portal initiatives by 35 percent to 40 percent in the coming year, according to a new report from Aberdeen Research. Drivers behind this demand include initiatives to extend business applications across the enterpris...
Luck plays a role in life. I don't pretend to understand it, and I believe we make our own luck, but occasionally we also inherit some from the cosmos. How else do you explain the timing of Salesforce.com's announcements last week at DreamForce, its annual user group meeting in San Francisco? The ...
With the recent release of Summer 04 and positive earnings news, Salesforce.com seems poised to capture more of the enterprise market, including larger companies that it has not targeted in the past. Founded in 1999 by a former Oracle executive, Salesforce.com provides customizable CRM applications ...
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Morphing Demographics Require Imaginative PR Strategies
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The Future of Gen AI in Retail: Balancing Human Factors With Revenue Growth
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Mastering AI-Powered CRM Puts Onus on Vendors To Get It Right
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Retailers Ignoring Customer Privacy, Website Usability Put Business at Risk
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Bigeye’s Dependency-Driven Monitoring Boosts Reliability of CRM Data
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