Around the time when Software as a Service was pre-empting the on-premise vendors, SugarCRM burst onto the CRM scene with its own disruptive business mode: open source for CRM. The build-it-yourself model wasn't for everybody, of course -- or so many thought at the time. As SugarCRM continues to ref...
The Business Intelligence space has been on a mission for several years. The goal: to simplify the way these applications work for the end-user. Several years ago, one practically needed a Ph.D. to be able to eke out usable data. Today, most line of business users can get the same results. Noetix is...
Right now, about 2 percent of the contact center infrastructure market uses Software as a Service, said inContact CEO Paul Jarman, citing research by Gartner. That statistic seems reasonable, given that the contact center infrastructure space has traditionally been dominated by on-premise players --...
Every small vendor -- no matter the industry -- dreams of landing at least one big name Fortune 500 client. Such a client, of course, would lend it the necessary street cred -- not to mention revenue -- that all smaller companies need. It also might open the door to new product development and distr...
Having joined the business software company in 1996, George Klaus, chairman, president and CEO of Epicor, is hardly a newbie by industry standards. However, he tells CRM Buyer that all of his executive team has been with the company even longer -- long enough, in other words, to have weathered sever...
Although Zoho CEO Sridhar Vembu doesn't describe his company as the Wal-Mart of the software world, he would likely find the comparison apt. Some vendors stand out from their peers because they were the first to commercialize a particular application; some because they were the most successful in ev...
Journyx, a company that provides Web-based time-tracking and project management applications, also offers its customers a back door into customer service. That is, its application lets users track what a customer cost. That is a number that is often surprisingly miscalculated or not calculated at a...
By any measure, SaaS vendor RightNow Technologies closed the year on a high note, completing seven million-dollar-plus deals in the last quarter. In fact, CEO Greg Gianforte told CRM Buyer, "our sales teams delivered the highest total bookings in any quarter over the last two years. In the current e...
When Christopher Cabrera, president and CEO of Xactly, says his Software as a Service sales performance management company began 2009 with a big bang, he didn't -- as one might assume in this economy -- mean it in a bad way. In January, the company acquired Centive, its primary competitor. In Februa...
Sales are down. You don't even need to add a qualifier to that sentence -- such as industry or name of company. Across the board, corporate and consumer sales are down. Enter firms like Demandbase, which promises the latest in lead generation functionality. The company debuted last year with Deman...
For the last few years, Amdocs has been introducing modules, or "packs," to customers. These are packaged applications that are equipped with features that address a specific task or functional area and are designed for fast implementation. This strategy was on display last week when Amdocs rolled o...
Chris Formant, president of Avaya Global Services, has been on the job since March 2008. It is no small irony that one year ago he was tasked with the assignment of strengthening the services group's financial and operating performance -- a significant undertaking, given that the services division t...
Extremely - Personalization is a must. Without it, there's little chance of earning my loyalty.
Relatively - Personalization is a plus, but I do consider other factors when deciding who gets my business.
Minimally - Personalization is now automated and commonplace. Brands must do more to make me feel special to earn my loyalty.
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https://www.crmbuyer.com/story/playvox-workforce-management-prioritizes-emotional-loyalty-176750.html
Playvox Workforce Management Prioritizes Emotional Loyalty
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https://www.crmbuyer.com/story/messaging-key-to-meeting-changing-cx-preferences-176669.html
Messaging Key To Meeting Changing CX Preferences
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https://www.crmbuyer.com/story/sweetwaters-well-tuned-marketing-is-music-to-shoppers-ears-176751.html
Sweetwater’s Well-Tuned Marketing Is Music to Shoppers’ Ears
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https://www.crmbuyer.com/story/5-types-of-shoppers-and-what-they-want-for-the-holidays-177187.html
5 Types of Shoppers and What They Want for the Holidays
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https://www.crmbuyer.com/story/vr-platforms-deliver-metaverse-style-experiences-to-online-shopping-176865.html
VR Platforms Deliver Metaverse-Style Experiences to Online Shopping
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https://www.crmbuyer.com/story/for-better-crm-results-prioritize-pipeline-over-forecast-176709.html
For Better CRM Results, Prioritize Pipeline Over Forecast
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https://www.crmbuyer.com/story/why-quality-e-gifts-are-smart-business-decisions-177207.html
Why Quality E-Gifts Are Smart Business Decisions
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https://www.crmbuyer.com/story/robotic-letter-writing-lends-a-hand-to-personalized-marketing-crm-176595.html
Robotic Letter Writing Lends a Hand to Personalized Marketing, CRM
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https://www.crmbuyer.com/story/time-to-bring-back-the-corporate-research-lab-176768.html
Time To Bring Back the Corporate Research Lab
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https://www.crmbuyer.com/story/retail-reality-check-rewards-programs-do-matter-to-consumers-177090.html
Retail Reality Check: Rewards Programs Do Matter to Consumers
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https://www.crmbuyer.com/story/cloudworld-reevaluated-176705.html
CloudWorld Reevaluated
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