Five years ago, Mark Goldstein and three partners recognized that loyalty programs were becoming a cottage industry. Coming up with the right way to manage those programs, he believed, would be a neat trick. So would finding an effective way to lure in customers. "The toughest part of the business i...
As an executive at Callidus Software, Chris Cabrera was frustrated at the mid-market deals he often had to leave at the wayside. There were firms that basically could not afford Callidus' on-premise incentive compensation software, nor the integration and implementation costs that would accompany su...
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