Trends

As physical stores enjoy a return of foot traffic from younger consumers, their banking and payment preferences present challenges to retailers.

Attention retailers! Are your stores ready to get phygital? A successful phygital retail strategy blends the useful elements of the in-person customer experience into the digital sphere interchangeably.

By executing wisely and investing in communication automation and AI services, companies can avoid negative impacts on revenue growth while improving CX.

The baseline of personalization still involves the consumer experience. Staying ahead of the trend is essential to make informed decisions. Expect the following three personalization trends to make an impact in 2023.

Until now, retailers have relied heavily on SaaS offerings for their fulfillment systems. But research shows that many retailers are shifting away from this in favor of solutions they own. Why? To gain the flexibility for providing a better customer experience.

Retailers must understand the buyers they'll be meeting in the store, online, and over the phone. Each group knows what they want and is not shy about saying when sellers do not meet those expectations.

Spiraling inflation is increasing consumer demand for incentives wherever they shop. So, retailers take note: if you want shoppers to buy your wares, reward them for it.

How businesses must handle customer interactions is changing as customers adopt messaging as a communication preference. Companies that fail to keep up with the rapid advancements of digitizing this process will be left behind.

These strategies will increase e-commerce conversion rates during the holiday season, engage customers, and encourage repeat visits and purchases.

Is e-commerce declining or fitting in the post-pandemic world? The answer might well depend on how the limits of e-commerce are drawn in the "new normal" business world, as companies balance their e-commerce focus with the reality that customers likely prefer an in-person shopping experience.

Salesforce is reinventing itself. Again. It’s been a long time arriving, but Salesforce is changing by doing its best to change the economy and the ground rules business has been operating under since Milton Friedman’s heyday.

As consumers continue to explore virtual shopping in the metaverse, two companies forge the path for shoppers with platforms that make e-commerce more inviting by bringing 3D virtual showrooms and virtual try on rooms to reality.

The supply chain debacle and the rising costs of everything have forced consumers to make critical choices in how they spend their rapidly disappearing dollars. Retailers can no longer rely on personalization strategies alone to win over or retain loyal customers.

With inflation in the U.S. hitting 9.1% in June, merchants are facing enormous challenges when it comes to building customer loyalty -- and keeping it. These clever strategies can help brands meet their engagement and customer loyalty objectives.