Business

Many employees whose position at Twitter was to take input and register customer concerns are among the recently eliminated jobs. It's as if the message is: we don't want your input.

Spiraling inflation is increasing consumer demand for incentives wherever they shop. So, retailers take note: if you want shoppers to buy your wares, reward them for it.

How businesses must handle customer interactions is changing as customers adopt messaging as a communication preference. Companies that fail to keep up with the rapid advancements of digitizing this process will be left behind.

These strategies will increase e-commerce conversion rates during the holiday season, engage customers, and encourage repeat visits and purchases.

Is e-commerce declining or fitting in the post-pandemic world? The answer might well depend on how the limits of e-commerce are drawn in the "new normal" business world, as companies balance their e-commerce focus with the reality that customers likely prefer an in-person shopping experience.

Regardless of how the Twitter acquisition turns out, it looks like the big winner will be CRM, both the industry and the ticker symbol.

Salesforce is reinventing itself. Again. It’s been a long time arriving, but Salesforce is changing by doing its best to change the economy and the ground rules business has been operating under since Milton Friedman’s heyday.

As consumers continue to explore virtual shopping in the metaverse, two companies forge the path for shoppers with platforms that make e-commerce more inviting by bringing 3D virtual showrooms and virtual try on rooms to reality.

The company with a radically different product strategy, and a business model that included all stakeholders, continues to do well and to teach those of us willing to learn how business can be done better in the twenty-first century.

I bought Lenovo’s Chromebook Duet 5 for an attractive price from a major national electronics store. In hindsight, that was a purchase I wish I could undo.

Having trouble understanding that person at the end of the support line you’ve called to get some customer service? A Silicon Valley company wants to make those kinds of problems a thing of the past.

The supply chain debacle and the rising costs of everything have forced consumers to make critical choices in how they spend their rapidly disappearing dollars. Retailers can no longer rely on personalization strategies alone to win over or retain loyal customers.

Oracle's acquisition of health IT company Cerner could turn out to be pure genius. But right now, I see a Gumpian box of chocolates, and what I notice acutely are the missing jobs and resources in CX.

With inflation in the U.S. hitting 9.1% in June, merchants are facing enormous challenges when it comes to building customer loyalty -- and keeping it. These clever strategies can help brands meet their engagement and customer loyalty objectives.