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Results 1-1 of 1 for Brad M. Elbein
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EXPERT ADVICE

COPRA May Be Coming, and It’s Not Too Soon to Prepare
  • By Brad M. Elbein & Beth A. Fulkerson
  • Jan 28, 2020
  • E-Commerce Times
  • 1702 Words

All eyes are on the West Coast as the state of California reins in the unfettered collection, use and sale of the personal data consumers share as part of the bargain for "free" online services. For years this bargain has been explained in privacy policies that few people read, because there is not a lot of negotiating in the personal data market. The California Consumer Privacy Act (CCPA) gives consumers revolutionary rights to access, delete, transfer, and prevent the sale of their data...

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