Way back in 1995, Amazon made its first-ever customer sale. Within two short months, Amazon was selling $20,000 per week in the U.S. and countries around the world. Today, Amazon has become the go-to marketplace for more than 310 million customers, and more than 54 percent of all product searches occur on Amazon. In other words, Amazon has replaced Google as the No. 1 search engine for products. So, how can your brand leverage this fast-growing, ultra-competitive marketplace while still remaining profitable?
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4 Ways to Optimize Your Brand’s Amazon Advertising
Posted by: Timothy P. Seward March 10, 2020 11:00 AMWay back in 1995, Amazon made its first-ever customer sale. Within two short months, Amazon was selling $20,000 per week in the U.S. and countries around the world. Today, Amazon has become the go-to marketplace for more than 310 million customers, and more than 54 percent of all product searches occur on Amazon. In other words, Amazon has replaced Google as the No. 1 search engine for products. So, how can your brand leverage this fast-growing, ultra-competitive marketplace while still remaining profitable?