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When DoubleClick and Macromedia jointly introduced DART Motif last summer, Scott Spencer, DoubleClick's director of product management for publisher solutions, said it would provide advertisers with quick deployment and significant return on investment (ROI). Since the product's introduction, intera...
Enterprise application vendor PeopleSoft has announced three new CRM modules that address three new vertical markets: PeopleSoft Wealth Management; PeopleSoft Revenue Management Solution; and PeopleSoft CRM for Higher Education. The company said the new releases are precursors to its upcoming CRM re...
ProfitCenter Software (PCS), a subsidiary of Systemax, formally launched its Profitability Software Suite of hosted CRM products last week, making it the latest entrant into the increasingly competitive on-demand CRM space. PCS is charging $125 per user per month and offers contracts that run for be...
Bozeman, Montana-based RightNow Technologies is a major player in the on-demand CRM space. In an interview with CRM Buyer, RightNow CEO Greg Gianforte explained that unlike hosted CRM leader salesforce.com, which has its roots in sales force automation, RightNow focuses primarily on customer service...
Hosted CRM software vendor salesforce.com released a spate of announcements Wednesday in advance of its impending IPO. The announcements included its largest implementation yet, a 2,000-seat deal with SunTrust Banks; the release of an sforce toolkit for IBM's WebSphere Web services platform; plans t...
Jim Steele, president of worldwide operations at on-demand CRM provider salesforce.com, joined the company in October 2002 after a two-year stint as executive vice president of worldwide sales at Ariba. CRM Buyer caught up with Steele at salesforce.com's San Francisco headquarters earlier this month...
It is not a given that people dislike automation. When ATMs began to proliferate during the early 1980s, people flocked to them. Ask the average person about interactive voice response (IVR) systems, however, and he or she likely will rattle off at least one Kafkaesque story that induced near-homici...
Salesforce.com has announced that its CRM solution, Winter '04, now links seamlessly with Microsoft Office applications. The new service, called Salesforce.com Office Edition, will be available as of Thursday evening at no extra charge to current Salesforce.com users and will not cost extra for new ...
Salesforce.com's sforce 2.0 platform "could do for application development and the software business in general what salesforce.com's CRM product has done for CRM. If that is so, it will be sforce rather than hosted CRM that is the true disruptive innovation," Denis Pombriant, vice president and res...
In January 2003, 52 percent of respondents to an Aberdeen Group survey said they would consider using on-demand CRM services. By June 2003, the proportion of respondents who said they would consider such services had jumped to 85 percent. Why the sudden infatuation with hosted CRM? One reason, Aberd...
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The Future of Gen AI in Retail: Balancing Human Factors With Revenue Growth
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Beyond the Cart: UX Hits and Misses Can Make or Break a Virtual Storefront
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Spectrio Digital Signage Gives AI Assist to In-Store Marketing
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Leveraging AI To Transform Actionable Business Strategies Reliably
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