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Does your customer relationship management strategy have what it takes to reach Generation Y? It's estimated that by 2021, an additional $394 billion in revenue could be gained from artificial intelligence adoption in CRM activities in the U.S. As companies grow and technology evolves at a faster-th...

Salesforce.com is marrying its cloud computing bona fides with its growing expertise in collaboration in Salesforce Chatter, a new application and development platform. The company introduced the product at its Dreamforce tradeshow and conference under way in San Francisco. Salesforce Chatter, which...

Open development platforms and their offspring -- mashups -- are behind the significant changes in CRM functionality that have been introduced over the last year or so. These are early days for Platform as a Service, though, and each vendor is approaching the technology on its own preferred path. Fo...

The Google-Salesforce.com partnership grows ever more intertwined. The latest development occurred Monday when Salesforce.com released a Google Data client library for the Force.com platform that provides access to the full suite of Google Data APIs using Apex code, allowing developers to integrate ...

Salesforce.com continues to carve its user base -- and prospective user base -- into finer and finer niches, which it then targets with new products. The rollout of the Cisco Unified CallConnector for Salesforce.com exemplifies that strategy. Salesforce.com introduced a contact center application w...

Salesforce.com has announced its first move in what is likely to be a larger push into the content management space: the acquisition last month of Koral Technologies. Salesforce.com is leveraging the small company's technology and content management platform as the building block for Apex Content, i...

On August 1, Onyx's shareholders are set to vote on the pending acquisition of the company by M2M Holdings, a private equity firm jointly owned by Battery Ventures and Thoma Cressey Equity Partners. The deal on the table is an all-cash transaction for US$92 million, or $4.80 per share, and it is one...

CRM is not just for the private sector, and -- in a rather dramatic illustration of that fact -- Siebel Systems has announced that its business applications will help maximize the readiness of the new Lockheed Martin F-35 Joint Strike Fighter (JSF) program. Use of commercial-off-the-shelf software, ...