Online consumers are more demanding than ever. They have little, if any, tolerance for website issues, poor site design or longer-than-necessary processes. For organizations with e-commerce channels, this leaves little margin for error. In fact, research indicates that when saddled with an unsatisfy...
No call should strike more fear into the heart of an online business than a call from a customer saying, "Your site won't let me do what I want to do." Chilling words, because only a tiny percentage of online consumers will actually pick up the phone to alert businesses to a problem. By the time tha...
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