CRM Report: MarketSoft Reels in Industry Awards

Lexington, Massachusetts-based MarketSoft, a provider of e-marketing solutions, touted its achievements of late in a succession of walks to the podium.

The company, which delivers offers and promotions to customers, was named one of five finalists in the Rookie of the Year category at the prestigious MIT Sloan School of Management eBusiness awards handed out last week.

The company was also ranked by “Upside Magazine” as one of the Top 150 e-business solutions providers in its March issue and was named the recipient of the Technology Marketing Corporations (TMC) CRM Excellence Award and the Call Center CRM Solutions 2000 Editors Choice in the April issue.

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