The concept of bringing shared environments together gives new life to some tired old marketing strategies. It also suggests exactly where Facebook and the marketing industry plan to go. The E-Commerce Times discussed with Wyng CEO Wendell Lansford how metaverse technology will impact brands and the...

Although Apple is expected to launch a mixed reality product sometime this year, don't expect it to lead its users into the metaverse, according to a prominent watcher of the company. Mark Gurman, who writes the Power On newsletter for Bloomberg, wrote in the latest edition of the publication that t...

The burst in sales will contribute to what could be a 20 percent increase in revenue for wearables sold by Apple in 2021 over the previous year. "The earware has become popular, iconic, a must have device," said Ramon T. Llamas, a research director at IDC. "For many iPhone owners, there is really on...

OPINION

CES 2022 Predictions

CES is the biggest consumer electronics show in the U.S., and it has historically been a wonderful place to see what is coming up for the new year. So, let's talk about what I expect to appear at CES. Then we'll close with my first product of the week for 2022: Dell's Concept Luna, the first truly s...

OPINION

When the Metaverse Comes to Life

The Metaverse and tools like Nvidia's Omniverse will not only have a massive impact on lower-cost and far better movie graphics, but also our ability to translate what is in our imaginations to real-world events and lay a stronger foundation for everything; from more-realistic games to digital immor...

Microsoft's announcement of its two new metaverse apps comes on the heels of Facebook announcing a name change to Meta, a sign that it sees building out the metaverse as the key to its future success. "It's a hot topic, so Microsoft jumped on the attention that Meta-the-company has been getting," ob...

Social media giant Facebook has a new name -- Meta. "From now on, we're going to be the metaverse first, not Facebook first," CEO Mark Zuckerberg said at the company's Connect 2021 conference when announcing the corporate name change. The new name reflects his view for the company's vision of the me...

Apple's strategy is all about status and making you stand out as an Apple user, while Google's strategy is more about features and what you can do with its phones. In effect, Apple is more about form, appearance, and ease of use, while Google is more about function. Let's contrast Apple and Google s...

Esports has grown into a major industry that shows no signs of slowing momentum. Indeed, the esports ecosystem is on pace this year to surpass $1 billion in revenue for the first time. We spoke with several esports aficionados to hear what they had to say about the evolution of esports, what's drivi...

To fix the problem Facebook is trying to solve requires — and this is where the irony comes in — a social network, which Facebook’s collaboration failure showcases it is not

OPINION

The Metaverse Comes to Life

Much of what you are going to see at Siggraph this week has to do with creating the Metaverse, which is conceptually very similar to the artificial world that the movie "The Matrix" showcased. This technology will not only have a massive impact on lower-cost and far better movie graphics, but also o...

Creating a smooth functioning interface for smart glasses that allows its wearers to operate in an augmented reality world has proven to be a challenging task, but Facebook believes it may have a solution on the human wrist. It's a comfortable location for all-day wear, Facebook noted. It's located ...

The arts have seen a shift in the last year away from in-person gatherings, but that doesn't mean that performances, showings, and other creative activities have stopped. Rather, they've been transformed, becoming increasingly virtual and digital. We spoke with experts in the arts, design, and marke...

OPINION

Standout Tech Products of 2020

TechNewsWorld columnist Rob Enderle looks back at all of the Products of the Week he selected during the year and picks the one that made the most significant impression to crown the Product of the Year. Let's look at the contenders that made the initial cut, and then he'll rank the top four product...

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