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Supercharging Customer Retention
July 26, 2021
AfterShip Cofounder and CPO Andrew Chan is an advocate of post-purchase engagement to boost customer retention. He advises that ensuring a convenient experience after purchase -- from shipping, tracking, returns, and reviews -- helps retailers sell more to happy, repeat consumers. We spoke with Chan to hear more about his strategies for supercharging customer retention.
How Consumers Now Define a Good Customer Experience
July 12, 2021
The magnitude to which retail stores recover when consumers fully adjust to post-pandemic routines may well hinge on the shopping experiences they offer. A new study of consumers in the U.S. and UK shows that the majority of shoppers today view customer experience as one of the most important factors when making purchasing decisions.
B2C Marketers Plan To Double the Volume of Digital Messages
June 24, 2021
The post-pandemic era is bringing many changes to how the marketing industry interacts with messaging strategies and how marketers work. Chief among these changes is the technology they use and the frequency with which they visit company offices. But one essential industry staple is not changing. This element is the extent to which B2C marketers rely on digital messaging to engage customers and prospects.
Travel Industry Faces High Demand, New Expectations
June 23, 2021
As people emerge from lockdowns and limitations in the coming months, and look toward getting out and exploring the world again, travel is anticipated to become a popular and valued activity. The E-Commerce Times spoke with several industry experts to get their perspective on new trends in travel and tourism.
It Pays to Nurture Your Existing Customers
May 20, 2021
Important as it is to continually acquire new customers, it's every bit as vital for businesses to nurture existing clientele. The E-Commerce Times talked with several experts in customer engagement to get their thoughts about why it's critical to cultivate current customers -- and how to encourage them to stick around.
Automated or Human, Consumers Demand Smart, Speedy Service
May 6, 2021
The fifth annual Customer Expectations Report from Gladly reveals what today's consumers want from brands, especially when shopping online. The report describes how consumers' expectations of retailers have changed in the last year amid a global pandemic and an online shopping boom. Also suggested is that online shoppers tend to prefer human agents over digital assistants.
How to Ride the 'Consumer Wave' to Better Customer Experiences
April 5, 2021
Even the most customer-centric businesses can overestimate their performance or miss the broad trends in customer behavior. That is why NICE inContact conducts annual surveys that track the customer experience from the perspective of businesses and consumers. CRM Buyer discussed the recent findings and related issues in more detail with the company's CEO Paul Jarman.
How to Rebuild Trust After E-Commerce Blunders
March 10, 2021
One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts. For retailers who drop the ball with errors such as inaccurate product feeds and promised products that never arrive, it's redo time.
Shifting Shopping Trends Push Retailers to Rethink Marketing
February 25, 2021
Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and access to product sampling.
Contactless Goes Far Beyond Payments: It's For Everything
February 23, 2021
Retailers are finding new ways to retool their customer experiences to conform with the new contactless "everything" supply chain; and artificial intelligence and computer vision technologies are lending a notable hand. Out are the bulky metal lockers where customers had to open doors that many other people have come in contact with to retrieve their items staged from online purchases.
Consumers Becoming More Tolerant of Chatbots for Certain Tasks
January 15, 2021
If you want to smooth over irate clients and offer more efficient customer services, consider conversational bots instead of a roomful of human company reps. Researchers see consumers' comfort levels with a variety of chatbot technologies softening towards customer service, scheduling, banking, and therapy.
Walmart Tackles Return Issues With New Home Pickup Service
December 22, 2020
Walmart has raised the bar for service by an online retailer with its announcement of free home pickup of customer returns. Called "Carrier Pickup by Fedex," the program allows items bought at Walmart's online store to be returned with a minimum of hassle by scheduling a home pickup from the store and printing a return label for the item.
Why Digital Transformation Is Essential to Improve Business Outcomes
November 11, 2020
High-performing businesses reach peak commercial performance by reducing friction in customer interactions in the face of a market with increasing complexity. If you look at who's winning, it's the companies that not only embraced digital transformation early, but also made it a core building block of their foundation moving forward. So, what does it take to win today?
Many Shoppers Now Want Zero In-Store Human Interaction
November 10, 2020
The rise in consumer adoption of e-commerce in the wake of the pandemic is pushing the rebirth of brick-and-mortar stores as potential bastions of interactionless shopping that resembles an e-commerce experience. Amenities for redesigned in-store floor space include no-contact kiosks that offer circulars and coupons. Robot greeters and sales assistants to help maintain social distancing are also in some plans.
Chat Commerce Driving Higher Revenue, Better CX
November 6, 2020
More consumers are shopping via phones and other mobile devices, and companies that use chat with commerce are reaping rewards while improving the customer experience. New commerce research reveals that at least two-thirds of firms using chat apps such as WhatsApp and WeChat see greater commerce gains than competitors that do not.
AvidXchange SVP Heather Caudill on the Quest to Ensure Customer Loyalty
October 26, 2020
To survive in this new business reality, it is imperative that remote employees have the skills to succeed while away from their physical offices. How to do that effectively is a multifaceted process. CRM Buyer discussed that journey with Heather Caudill, senior vice president of relationship management at AvidXchange.
The 2020 Holiday Shopping Season Will Set Long-Term Precedents
October 6, 2020
The restrictions forcing people to work and shop from the confines of their homes accelerated an already advancing e-commerce market that was years in development. As a result, the pandemic has created a case study for e-commerce and retail of the 21st century. Moving forward, this holiday shopping season will likely witness one of the next major shifts toward a different future in retail.
New Service Relays Customer Texts to In-Store Phone Lines
September 29, 2020
Curbside pickup has become a necessary option to offer customers since the onslaught of COVID-19. In fact, some shoppers will not consider doing business with a retailer or restaurant that does not offer curbside service. The TextMeAnywhere solution helps make the associated logistics to service curbside easier to execute for small businesses.
CRM is Failing: It's Time to Transition to CXM
September 1, 2020
Centralizing all tools and customer-effecting services into one system delivers great efficiencies for businesses. However, enabling customers to have the same experience in real time is the difference between a CRM and CXM. CRM Buyer pursued the potential transition process -- and the impact of both CRM and CXM products -- in a conversation with Thryv VP Ryan Cantor.
How Chatbots Improve Employee Productivity in the 'New Normal'
August 31, 2020
Coronavirus has ushered upon us an era of isolation and curtailed face-to-face operations in favor of virtual interactions. The service of demand and delivery has shifted mainly to digital channels. While this trend was visible in the pre-COVID world, the pandemic has accelerated digital-first engagement. Here are six ways to improve employee productivity and streamline business operations in the new normal.
Amazon Eyeing Mall Anchor Stores as Fulfillment Centers
August 19, 2020
Amazon is huddling with the largest mall owner in the United States to turn anchor stores into fulfillment centers, and possibly retail outlets. The deal with Simons Property Group would give Amazon access to space formerly occupied by Sears and J.C. Penney, both of which have filed for bankruptcy.
In-Store Commerce Kicked to the Curb
August 13, 2020
Curbside service is one of the more popular strategies that businesses and consumers now use to navigate the 'new normal'. Ideally, it's a contactless, convenient experience for all involved. For curbside pickup to be successful, however, it needs to be as quick and easy as possible for consumers -- and a large part of that ease of use requires adequate business planning and management.
Automated CX Strategies to Revitalize Customer Relations
August 11, 2020
If the ongoing struggles amid the pandemic have taught retailers anything, it is the need to automate their customer service experience. Customer experience automation is making the difference between hanging on until closing down and ensuring more returning customers.
How to Win at E-Commerce on the New Walmart.com
July 16, 2020
Walmart is embracing new strategies, partnerships, and infrastructure that have modernized its e-commerce platform and made it a more formidable rival to Amazon. In particular, three big factors are at play: enhanced content opportunities, the introduction of new fulfillment capabilities, and the introduction of self-service marketing tools.
Improving Company Performance
July 13, 2020
A recent study found that businesses across North America are led well and staffed with people who are engaged in what they're doing. But technology is barely adequate -- and because of this, managers should devote their attention to improving systems whenever they think about how to improve overall company performance.
B2C Response Rates at SMBs Crushing Enterprises
July 6, 2020
A company's ability to answer customer questions and resolve problems has become as essential as product, quality, and price. When customers are ignored, or given the impression they are unimportant by slow response times, the consequences of lost business and a damaged reputation can be irreversible. A recent study found that many businesses fall short of providing timely customer service.
The WFH Model Is Changing Customer Service for Good
June 11, 2020
As the dust settled on what most have deemed the "new normal" of working from home, many industries -- including customer service -- rapidly shifted operations to be remote work-friendly. At the same time, call volumes increased exponentially: During the last few months, airlines saw a 199 percent increase in customer inquiries, while grocers saw a 39 percent increase.
Merchants: Adopting New Payment Technologies Is Easier Than You Think
May 11, 2020
Consumers increasingly demand seamless ways to purchase wherever they go, and they want their transactions to be quick, safe and, importantly, secure. The fact is, merchants must embrace new methods quickly or risk being left behind. Over the last decade, payment options have evolved in response to developments in technology and changing customer purchasing habits.
How to Adapt Your Customer Service When Crisis Strikes
May 8, 2020
Customer service doesn't have to suffer while your company goes through a difficult transition. In fact, 78 percent of consumers said they stopped doing business with a company because of poor customer service. Now is the time to show your most valuable buyers how you'll keep them informed, updated and respected throughout this crisis by adapting your practices to the moment.
We're the Adults in the Room
April 15, 2020
The U.S. Postal Service recently has been battered by a decline in the number of packages it delivers, partly caused by the coronavirus situation. It reportedly is losing $2 billion each month and will be "illiquid" by Sept. 30. The USPS is chartered to do the hard and often unprofitable work no one else wants to do, but the White House has rejected talk of a bailout for the service.
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Given the spread of the Covid-19 Delta variant, if my employer requires me to return to the company's location in 2021, I will...
Agree because I'm fully vaccinated.
Agree if the company institutes a mandatory mask requirement and other safety protocols.
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