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Chris Maxcer
The iPad Air 2 Reveals Chink in Apple's Armor
10/17/14 1:38 PM PT | TechNewsWorld | 1661 Words

... Thursday's introduction of the faster, thinner, goldier iPad Air 2, Apple has revealed a gap in its shiny armor. This gap is the place where competitors have a chance to attack.

However, the gap remains protected by a suit of chain...

Chris Maxcer
Apple Brings It
09/09/14 2:56 PM PT | TechNewsWorld | 1590 Words

It launched Apple Pay, a new mobile wallet payment system that promises to become the catalyst NFC mobile payment technology needs to become mainstream. It also introduced a drool-worthy smartwatch -- Apple Watch -- in two sizes, three style collections, and six choices...

Chris Maxcer
The Big Honking Business-as-Usual IBM-Apple Deal
07/17/14 7:00 AM PT | TechNewsWorld | 1244 Words

... news that Apple and IBM have joined forces sent a shockwave through the Apple-focused world this week, and I admit it, I was surprised. At first glance, the deal seems to be this big group hug with the two companies becoming inextricably...

Chris Maxcer
Tim Cook's New Apple World Order
07/10/14 6:39 AM PT | TechNewsWorld | 1596 Words

Working now on a piece, "Tim Cook's 'Inclusion' Is Fundamentally Changing Apple," covering the San Francisco Pride Parade inclusion idea, noting that SAP and Nike have used the phrase relating it to innovation, but noting that maybe for Tim Cook, this idea...

Chris Maxcer
Apple Teases Consumers, Doubles Down With Devs
06/03/14 5:00 AM PT | TechNewsWorld | 2384 Words

Even though Apple's WWDC has turned into a limited venue affair -- only about 6,000 developers can buy tickets -- it's an important opportunity to showcase new Apple products and services. Apple lets its fans view the keynote stream live from its...

Chris Maxcer
Breaking Down the Crazy Apple-Buying-Beats Riff
05/09/14 10:54 AM PT | TechNewsWorld | 1031 Words

... hottest -- and possibly craziest -- tech rumor of the week is, hands down, that Apple is in negotiations to acquire Beats Electronics for US$3.2 billion. First reported by Matthew Garrahan and Tim Bradshaw of the Financial Times , the story has...

Chris Maxcer
The Calm Before 2014's Tech Storm: Apple Will Bring the Rain
05/01/14 12:42 PM PT | TechNewsWorld | 1143 Words

... a lot shaping up for Apple this year, and it's going to be wild. In fact, there's so much going on at Infinite Loop in Cupertino these days that it makes me believe that 2014 will be the first post-Steve Jobs year...

Chris Maxcer
Apple's CarPlay Gambit: Retract One Claw to Hook With Another
03/07/14 12:26 PM PT | TechNewsWorld | 883 Words

... CarPlay initiative is a profoundly new tactic for Apple. Compared to its behavior in recent years, when Apple has focused intense control over every element of its product environment -- from packaging, hardware and operating systems to the submission process for...

Chris Maxcer
Amid Shrinking Market Share, Apple's 2014 Challenges Loom Large
01/09/14 7:00 AM PT | TechNewsWorld | 1235 Words

... my mind, 2014 is shaping up to be Apple's wildest year in the post-Jobs era. Last year, we saw a lot of incremental innovations from Apple but no thunderous new products. Sure, the new Mac Pro is insanely small, quiet and...

Chris Maxcer
Apple, Oct. 22 and the Fading Element of Surprise
10/10/13 5:00 AM PT | TechNewsWorld | 755 Words

... traditional autumn iPad announcement event is slated for Oct. 22 this year, and while we don't know exactly where the event will go down, it seems pretty clear to just about any Apple-watching newshound that Apple will announce new iPads with the...

Chris Maxcer
Apple Brings Back Sexy at WWDC
06/11/13 5:00 AM PT | TechNewsWorld | 1721 Words

... Apple's annual Worldwide Developers Conference focuses on developers who create applications and services around Apple's products, the company always reveals something new for everyday consumers, too. At this year's keynote address, Apple delivered a little love for everyone: a new flat...

Chris Maxcer
Apple's Painful Cry in the Wilderness
03/21/13 5:00 AM PT | TechNewsWorld | 1497 Words

... I first heard about Apple's new "Why iPhone" marketing page that went live shortly after Samsung's big Galaxy S4 smartphone launch, I thought, "Uh oh, Apple's really playing defense." Coupled with the timely Galaxy S4 pre-launch interview that Phil Schiller, Apple's...

Chris Maxcer
Does Apple Need a Bigger Stick - or Charm School?
03/07/13 5:00 AM PT | TechNewsWorld | 992 Words

As such, behind every rock on the Web there seems to be a new charge to knock Apple down. If a competitor isn't charging the hill, Apple seems to be the target for stone-throwing. It's not that this is unexpected; the rise and...

Chris Maxcer
Apple's Obsession With Simplicity Can Really Complicate Things
02/28/13 5:00 AM PT | TechNewsWorld | 1623 Words

You don't need an owner's manual to figure out how to use most Apple products. Apple aggressively whittles down its products so they become the essence of the most important things they do. The floppy disk drive? Gone from the Macintosh before some...

Chris Maxcer
The Patient and Telling Vocabulary of Apple CEO Tim Cook
02/14/13 5:00 AM PT | TechNewsWorld | 2204 Words

... Apple CEO Tim Cook is growing on me. His reputation comes from being an operational genius, a guy who could manage supply chains and factories around the world, and connect them with suppliers and distributors and all sorts of trucks, boats, planes...

Chris Maxcer
Hey Apple - Make Innovation, Not War
12/20/12 5:00 AM PT | TechNewsWorld | 1258 Words

I'm tired about seeing all these headlines about the various Apple and Samsung court battles in various countries and jurisdictions -- they clutter up my online experience. I want innovation. I want new features. I want these guys with billion-dollar budgets to focus...

Chris Maxcer
How Is Tim Cook Not Livid When Apple Steals From Children?
11/08/12 5:00 AM PT | TechNewsWorld | 2982 Words

... cannot believe that Apple , my favorite company in the whole world, still has its head stuck in the sand over deceptive in-app purchases in games targeted at small children. Sure, I heard the horror stories about Smurfs and zoo animals and...

Chris Maxcer
Apple's Biggest Threat: Killer Advertising
10/25/12 5:00 AM PT | TechNewsWorld | 1428 Words

... Apple crafts consumer gadgets of incredible beauty, built to look good on the outside and the inside -- even when Apple tries to fuse the case so the components can never be seen by mere mortals -- the hardware is not Apple's...

Chris Maxcer
The Apple Fan's Next Dream
10/11/12 5:00 AM PT | TechNewsWorld | 1229 Words

... once before have I ever questioned Apple's ability to innovate and create groundbreaking products, and that was the dark days of the clones when I was considering switching to a PC. Of course, Steve Jobs then introduced the bubbly blue iMac...

Chris Maxcer
The Glare of the Spotlight Keeps Apple From Dazzling Us
09/06/12 5:00 AM PT | TechNewsWorld | 1005 Words

... Apple's invitation to media professionals made the date official, but September 12 has been the likely date for the company's iPhone 5 rollout event for more than a month. Did that date come from supposition or an outright leak? Doesn't matter.

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