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Results 26-30 of 105 for Vivian Wagner.

Learning the Social CRM Data-Management Ropes

Every time people post an update, "like" a page, or otherwise engage with social media, their movements are tracked, followed and recorded. For businesses, this data is a gold mine of information about consumer thinking, preferences and opinions. "Businesses should view social media as a treasure tr...

Tools for Crafting Social CRM Connections

Financial site Adaptu serves people in all stages of life, from young people just establishing themselves, getting married and buying a home, to more mature investors planning for their children's educations or their own retirement dreams. "Some of these people are open to talking about their finan...

Chasing Customers Into the Virtual Parking Lot

The online shopping cart has become as much of a wish list as anything, giving consumers a place to store, compare, consider and dream about potential purchases. E-tailers, however, would like to see those potential purchases become actual ones, and they're coming up with increasingly sophisticated ...

In-Flight Customer Service 2.0: Beating Low Expectations

If you've flown lately, you know the drill: long lines, delayed flights and higher ticket prices. Consumers have come to expect no less, and no more, from air travel. Even without the stress from a struggling economy, air travel in particular tends to bring about discomfort, dissatisfaction and anxi...

The Green Supply Chain: Cutting Out Weak Links

As companies evaluate their carbon footprints, supply chains are one area of business that have come under increased scrutiny. Making the complex network of manufacturers, packagers, shippers, wholesalers and retailers greener protects the environment, saves energy, and ultimately reduces costs. Eme...

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