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Results 201-220 of 360 for Vivian Wagner.

The Call Center in the Cloud

Call centers are increasingly migrating away from on-premises systems to cloud-based systems, which can save money and give greater flexibility. Everything from customer data to telephony software is making its way to the cloud, revolutionizing the way call centers manage their operations. "It's all...

Call Centers Jump on the Mobile Bandwagon

Mobile devices are changing both how customers get in touch with call centers and how companies respond to those calls. The days of customers sitting at kitchen tables on landlines waiting for agents to answer their calls are gone. Now, they're calling from smartphones and clicking on apps, and call...

App It Up: Mobile Strategies for Small Businesses

Even when Darien Gold's pilates clients aren't in her studio, they can work on their moves by following the instructions and imitating the positions on her mobile app. Gold uses the app to expand the reach of her business, according to Bharath Lingam, CEO of PurpleTalk, which worked with Gold to dev...

Voice of the Customer: Analyzing What People Say and How They Say It

Call center software can now identify everything from anger to dissatisfaction in the voices of customers. Since call centers are all about voices, it makes sense to analyze those voices in order to provide better customer service. The field of voice analytics, in fact, has become a big business. B...

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Businesses Pin Hopes on Pinterest

WORX, a power tool company, has a unique Pinterest board: one devoted entirely to tools that aid in zombie defense. The WORX JawSaw, for instance, has a pin that tells consumers to "accessorize before they rise, and protect yourself now!" The board's sense of humor makes it especially effective on t...

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YouTube’s March to Maturity as a Medium

Remember Charlie? YouTube isn't just about cat videos and basement productions anymore. Charlie's a big boy now, and YouTube has been growing up too. The site has evolved into a full-fledged social media platform, and entertainment companies and other businesses have begun to take note. "In a world ...

Facebook Opens Messaging Dollar Store

Facebook announced Thursday that it is testing a system that will let users send prioritized messages to people who aren't among their contacts by paying $1. The initial test, part of an effort to monetize its user base, involves a small group of people. Currently, any messages Facebook members send...

Boeing Uses Sacks of Spuds for In-Flight WiFi Tests

Using potatoes as a stand-in for humans, Boeing has come up with a new way to test for in-flight wireless signal strength. Signal strength is everything when it comes to effective wireless connectivity, whether it's on the ground or 35,000 feet up in the air. Passengers on board a wireless-enabled p...

Facebook to Place In-Your-Face Video Ads in News Feeds

Facebook plans to launch video advertising that will autoplay in users' news feeds some time next year, but it's not yet clear whether they'll be more like silent movies or talkies. Advertisers reportedly will have the chance to buy targeted video ads in the first part of next year. The ads will be ...

YouTube’s Capture App Opens Direct Route for Video Uploads

YouTube on Monday launched Capture, an app for iPhone and iPod touch that lets people share their videos instantaneously. The new app is Google's first foray into instant video sharing from mobile devices and an effort to bring more homemade video content into its ecosystem by streamlining the shari...

With Great SOMO Tools Come Great Responsibilities

Enterprise CRM of the future is all about social and mobile. In fact, Blackbaud, which specializes in providing CRM products and services to the nonprofit sector, even has an acronym for it: SOMO. "We're looking at how we can extend our technology into social and mobile spheres," said Tiffany Crumpt...

Building Loyalty When Customers Are a Moving Target

When Double Cola wanted to encourage its customers to keep coming back for more of its vintage fizzy drink, it started a rewards program. Using tried-and-true loyalty methods, the company offered customers the opportunity to turn over the cola's caps, earn points, and get discounts and merchandise.

Getting Out There: Strategies for Social Media Advertising

When the first banner ads came out in the 1990s, they attracted lots of attention -- and lots of click-throughs. Since then, though, their effectiveness has plummeted, forcing businesses to think creatively about the future of online advertising. This future is likely to include a mix of social medi...

A Matter of Timing: Seasonal Marketing Strategies for SMBs

It makes sense to watch the calendar when putting together a marketing plan. Holidays, seasons and events, after all, drive sales. "There's good reason to ride the coattails of seasonal events and holidays," said Shannon Byrne, marketing coordinator at BlueGlass Interactive. "When done right, it pro...

Smart TVs: You Won’t Just Watch Anymore

The line between TVs and computers is increasingly blurring, with TVs becoming smarter and more connected than ever. As interactive, Web-connected appliances, smart TVs have search and navigation capabilities, can interact with tablets and smartphones, and offer access to downloadable apps. In short...

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Tweeting CRM: Short and Sweet

Most businesses recognize the need to be on Twitter to post about their latest products, services and recommendations. In addition to such marketing uses, however, it can also be used to manage customer relations. "Today, customers are relying on Twitter as an alternative to email and phone as a way...

Hacking by the Books: Barnes & Noble PIN Pads Bugged

Barnes & Noble revealed this week that PIN pad devices at 63 of its stores nationwide were hacked, putting some of its customers at risk. The company discovered the hacking in September, and for the past month, the FBI has been investigating the case. Fewer than 1 percent of Barnes & Noble P...

Hacking by the Books: Barnes & Noble PIN Pads Bugged

Barnes & Noble revealed this week that PIN pad devices at 63 of its stores nationwide were hacked, putting some of its customers at risk. The company discovered the hacking in September, and for the past month, the FBI has been investigating the case. Fewer than 1 percent of Barnes & Noble P...

In-Flight Entertainment: Almost All the Comforts of Home

The in-flight entertainment sphere has expanded far beyond showing movies on hard-to-see overhead screens. Passengers want constant availability of media, entertainment and connectedness wherever they happen to be, and in-flight systems are simply trying to keep up with that demand. "Consumers have ...

Kicking Back in the Online Social Gaming Scene

Online gaming is big business, and one of the fastest-growing segments of the online game market is casual gaming -- simple games that can be played on websites, through social media sites like Facebook, or on mobile devices. "The casual games appeal to a broad market because they don't involve an e...

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