Friday - May 9, 2008
If you could clone your best agent hundreds or thousands of times over, you could ensure that each and every customer calling your contact center receives the same high-quality, friendly and informed response. In reality, natural language speech self-service is probably the closest and best alternative to delivering cost-effective and customer-friendly service -- especially when the product or services mix is complex. When properly designed and implemented, natural language speech recognition can reinforce your brand message and help lock in customer loyalty.
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Sunday - May 4, 2008
Who would have thought the meltdown in financial services could fuel the overhaul of the industry's customer service departments? Actually, it's just one of several factors driving companies to put customer service initiatives on the fast track in pursuit of compelling business advantage.
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Thursday - May 1, 2008
Pharmaceutical companies manage large quantities of content about their product lines. However, unlike other industries, the challenge of managing this information is exacerbated by regulatory and compliance demands and the need to manage information from multiple "touch points" across a diverse customer base including patients, healthcare providers and others.
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Sunday - April 27, 2008
Look closely at any effective customer relationship management strategy. Look beyond the technology, beyond the hype, and what will you see? What you'll see is a company that knows how to effectively communicate with its customers. Ask yourself, "What do CRM solutions actually do?" To put it very simply, they collect and manage customer information.
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Thursday - April 24, 2008
Law firms stand to gain as much as anyone from the advances being made when it comes to CRM systems, and CRM software providers are keen to fill this potentially lucrative market niche. LexisNexis, Microsoft and Salesforce.com are among the firms out there offering CRM systems specifically geared for professional services organizations.
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Wednesday - April 23, 2008
It's a common management idea that there are only three possible problem areas in a business: technical skill, values and behaviors, or organizational systems -- but the last point may only really make sense once you've actually tried running a company yourself.
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Tuesday - April 22, 2008
The big CRM news of the week was Salesforce.com's tie-up with Google to embed its CRM application in the search engine provider's productivity suite. Plenty in the industry were wowed by the development -- not all, though. Zoho CEO Sridhar Vembu can be counted among the latter.
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Saturday - April 19, 2008
I recently got a chance to speak with Jim Smith, vice president and general manager of Avaya's customer service applications division, about Avaya's launch of the Communication Manager 5.0 solution, which the company has positioned as a more cost-efficient and reliable way to implement end-to-end SIP in the contact center.
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Sunday - April 13, 2008
Here's a great anecdote: At one international call center, an agent was (after a time) discovered to be ending each customer call with the words "I love you." When his supervisor finally intervened and asked him for an explanation, he stated that he had wanted to show customers that he cared.
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Thursday - April 10, 2008
IBM has introduced a mashup portfolio designed to help line of business users create applications for specific situations. The driver behind development of the portfolio is the recognition that there is a huge amount of value in unstructured data and content that doesn't always fall neatly under the IT enterprise umbrella.
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Friday - April 4, 2008
Integrating systems pays when it comes to serving customers, yet it took a project one of my students is working on to show how dramatically it saves lives as well. This concept hit home when one of my students from Indonesia brought in the data set he is going to use for his dissertation.
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