Free Download: Get the April 2015 Comprehensive Internet Security Threat Report
Welcome Guest | Sign In
CRMBuyer.com
Performance Matters: 9 Key Consumer Insights
Subscribed 2015
May 27, 2015
There is no better company to look at to get a sense of the future of technology in business and society than Zuora. This might surprise many people, because companies like Oracle, Microsoft and Salesforce might come to mind more readily. To one degree or another, those companies feature their products and services, which are very important, but Zuora talks about business models.
Are Feds Losing the Cybersecurity Fight?
May 27, 2015
U.S. government agencies have invested time, effort and significant funding in the last several years to meet the challenges of cybersecurity threats, but the payoff has been disappointing, according to a report from the ISC2 Foundation. As part of its seventh Global Information Security Workforce Study, the foundation included a section that involved a survey of 1,800 federal IT professionals.
Making the Most of Micro-Moments in the Customer Journey
May 26, 2015
The mobile advertising race is on. Google has to scramble to stay ahead in the volatile mobile ads market, because it has been losing ground to Facebook, suggested Pace University marketing professor Larry Chiagouris. Google is "valued at a high multiple, based on its current market share, and cannot afford to give away any market share," he noted.
Order Taker, Meet Undertaker: What Sales Pros Must Do to Survive
May 21, 2015
Within a few years, 1 million B2B sales roles will be eliminated, according to a recent Forrester Research report. That's 20 percent of them gone, thanks to the evolution of technologies like self-service and customers' increasing desire to avoid the hassle of speaking to sales reps. Personally, I think that's a bit overstated -- or rather, a mischaracterization of an ongoing trend.
Xactly: From Transaction to Process
May 20, 2015
It is subtle, but in the spring conferences I see a pattern emerging around the importance of process. Admittedly, my analysis in this case is less than scientific, and I have no statistics to support my idea, but I my instinct says a trend toward process is beginning. Two conferences that support my contention include Xactly and Zuora, both of which are taking place this week in San Francisco.
Sage and Salesforce Tie Partnership Knot
May 13, 2015
Sage and Salesforce put on a lovefest on Tuesday to announce their partnership, in which Sage has developed Sage Life, a product to enable small companies to connect their customer, accounting, payroll and finance data into one system, accessible from any device, anywhere. It's unclear whether the customer data is held in Salesforce's traditional CRM or if it refers more broadly to ERP data.
Wild Salesforce Speculation
May 8, 2015
The blogosphere lit up last week after rumors surfaced that Salesforce was working with unnamed bankers on a possible merger. It seemed Salesforce was in play, and my colleagues and I went into overdrive speculating about who the suitor might be, what the striking price would be, and whether it was a good idea to do the deal. Of course, as a public company, Salesforce in theory could be bought.
Everybody Loves Salesforce
May 6, 2015
Rumors about Salesforce.com being courted by Microsoft and Oracle have been swirling about Wall Street and Silicon Valley. However, it's not clear how much substance there is to the speculation. The buzz began with a report last Wednesday, and analysts ran with it. Oracle stirred the pot Thursday when co-CEO Safra Catz said a Salesforce.com acquisition would disrupt the software market.
Salesforce Jumps Into HR
April 30, 2015
I recently praised Salesforce for having the smarts to not get into enterprise resource planning several years ago. It was a good decision, I thought, because there was no upside for them to invade such a well-established market -- better for them to focus on a blue ocean strategy in which they went after new applications. I think the market's evolution has proven the wisdom of that approach.
Reports: Federal IT Managers Should Look Forward, Not Back
April 22, 2015
The dynamic world of information technology calls for a future-oriented approach to IT management. However, government agencies too often may be looking backward rather than forward with respect to how they operate IT systems, especially when it comes to investing huge sums of taxpayer money into those resources. Two recent assessments of government IT make the point.
Digital Disruption and a Great Gap
April 21, 2015
You can tell when the economy is doing well, because instead of worrying about how you're going to make the next mortgage payment, you worry about the next disruption in business. The big worry on the horizon now is the digital disruption, a nice piece of alliteration designed to make you question your worth. The DD is the confluence of a lot of wonderful new technology.
Big Data Drives Change if You're Ready to Be Driven
April 20, 2015
In an earlier chapter in my career, I had the seemingly lofty title of "software and intelligence editor" at a telecom trade magazine. Even back in 1996, telecom was experiencing a "big data" problem. It wasn't a problem of collection -- no, telephone companies collect more data than almost any other industry, recording call times and durations, as well as the numbers their customers dialed.
Sage and Salesforce: An Odd Couple?
April 15, 2015
It came as a surprise when Keith Block, vice chairman of Salesforce, made an off-the-cuff remark about a Sage-Salesforce alliance at Salesforce World Tour last week. Sage and Salesforce in February had announced they would work together, with Sage moving some of its undisclosed ERP applications to the Salesforce Cloud. However, the word didn't seem to spread, and it remained off my radar.
WiFi Pays Retailers in Spades
April 1, 2015
EarthLink and IHL on Tuesday released a joint study that shines a light on the specific ways different types of localized WiFi networks are helping businesses, and how enterprises are adapting to the realities of a more mobile and data-centric world. Companies are changing their point-of-sale systems to try to stay competitive, the study indicates.
Shrinking ERP to Grow It
March 31, 2015
The surround strategy for legacy ERP is real. It's been going on for several years, and if I was a legacy ERP vendor I would be concerned. The strategy refers to the idea of leaving legacy ERP in place while implementing cloud ERP to handle specialized parts of a business, like a region with currency conversion issues, subscriptions, or something like that.
Mobile Banking on a Tear, Says Fed
March 27, 2015
The Federal Reserve Board has released its fourth annual study of consumers' mobile commerce behaviors. The report shows a continued boom in banking on mobile phones and other devices rather than at a teller desk. Central to the report's findings is the growing number of "banked" consumers -- those with full access to bank services -- who also use a smartphone.
Time's Up for Legacy ERP
March 26, 2015
It takes prodigious amounts of cash to launch a company these days and that's especially true when trying to insert a new idea like cloud ERP into the collective consciousness. FinancialForce today announced a financing round of $110 million from lead investor Technology Crossover Ventures, and Salesforce Ventures, which is Salesforce's corporate investment group.
Mobile Wallets as Credit Card Killers
March 9, 2015
Years have spent trying to oust the credit card as the ultimate payment method. Publications and pundits have been quick to hail new technologies as "credit card-killers," and they're not without justification. The credit card has lost whatever futuristic luster it may have once had. Magnetic stripes wear out, plastic snaps in half, and the incessant manual inputting of 16-digit numbers becomes tiresome.
CPQ's Time to Shine
March 2, 2015
Last month, Salesforce Ventures, Salesforce's corporate investment group, swung into action. They led a Series B round of funding that garnered US$41 million for Apttus, a high-flying CPQ vendor. Salesforce Ventures also participated in SteelBrick raising a series B round of $18 million. That's two CPQ vendors that Salesforce has taken an interest in. The question is, why?
Report: Most Insurance Customers Are Fed Up
February 27, 2015
If you dislike your insurance company, you are not alone: Worldwide, less than 30 percent of consumers have positive experiences in dealing with their insurers, according to Capgemini's World Insurance Report 2015. North America saw the largest decline in satisfaction -- 8.3 percentage points. Positive customer experience ratings for Generation Y fell the most in North America -- 10.9 percent.
Retail Shoppers Get More Satisfaction Online
February 19, 2015
Customer satisfaction with retail has dropped for the first time in four years, according to the American Customer Satisfaction Index -- except in the subcategory of e-commerce. All of the brick-and-mortar retail categories registered weak or flat customer satisfaction for the fourth quarter of 2014, while online retail posted a year-over-year gain.
The Rhyme and Reason of Sales and Marketing Tech Adoption
February 18, 2015
For all the breakthroughs in technology and process, and for the vast amounts of money invested in making sales and marketing more productive and better aligned, we still face a staggering adoption problem. Sales and marketing pros answered a lot of questions in a recent survey. One of them was this simple query: How much of your sales team has adopted and regularly uses your current solution?
Vendors Jostle to Gain Edge in Growing Federal Cloud Market
February 18, 2015
A major information technology trend within the U.S. government is the gradual -- and apparently inexorable -- migration of federal IT resources to cloud platforms. As the potential for federal cloud adoption has grown, vendors have intensified their marketing and improved their offerings to meet the emerging IT requirements of government agencies.
CFOs Open Purse Strings to Accelerate Cloud Adoption
February 13, 2015
Cloud-based alternatives to traditional hardware and software systems and enterprise applications are experiencing a new level of CxO acceptance. Chief Financial Officers are the latest members of the C-level suite to embrace SaaS, PaaS and IaaS solutions to not only reduce operating costs, but also improve their operating effectiveness so they can better achieve their corporate objectives.

See More Articles in Business Section >>
Facebook Twitter LinkedIn Google+ RSS
Does technology create more jobs than it destroys?
Yes - The jobs new technologies create outnumber those lost due to machines replacing humans.
No- Companies fixated on cost-cutting are building workforces of robots and computers instead of people.