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How Apple's Product Cycles Torture Customers Into Loving It May 24, 2012 
Apple MacBook Pro rumors, and to a lesser extent iMac, MacBook Air and Mac Pro rumors, have been flying around fast and furious these days, and all it's doing is stoking my fire for a new MacBook Pro. Every Tuesday, which seems to be Apple's favorite day of the week for announcing new products, I anxiously wait to see the Apple Online Store go down and a press release to appear.
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The MacBook Pro's Mystery Mix May 16, 2012 
With the expected unveiling of new MacBook Pros just weeks away, rumor mongers have begun to solidify their predictions about the new notebooks. Most Apple prognosticators seem to agree that the MacBook Pros will be thinner, run Intel's new Ivy Bridge chip, and sport an eye-popping Retina Display.
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New MacBook, New Cloud, New Leaf May 16, 2012 
Apple computer users might soon have a thinner, lighter version of the MacBook, according to numerous reports. The new design will apparently still bear the "MacBook Pro" name but will more closely resemble an Ultrabook -- thin, light and affordable PC laptops. It will supposedly feature a high-definition screen similar to the ones found on iPhones and iPads.
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iTV: Not If but What May 11, 2012 
Terry Gou, chief of Foxconn, has confirmed that Apple has an iTV in the works. The news, which instantly sent the consumer electronics industry into a tizzy, came in an article focused on the company's plans to expand into e-commerce and distribution. Yes, an iTV is coming, according to Gou, who dropped a few details about the product, even though neither development nor manufacturing has begun.
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The MacPad Will Come - but Software Convergence Will Come First April 26, 2012 
Despite all the fantastic numbers delivered by Apple when it revealed its latest fiscal quarterly profits this week -- such as an eye-popping 94 percent net profit year-to-year increase -- one question and one rambling answer from Apple CEO Tim Cook made me sit up in my chair. The question: Will Apple create a converged iPad/MacBook with a built-in keyboard?
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OS Showdown: Will 8 Be Great? Will Mountain Lion Roar? March 02, 2012 
Later in 2012, we'll see the arrival of two major operating systems: Microsoft Windows 8, a preview of which was offered to the general public earlier this week, and Apple's OS X Mountain Lion. Are we lining up for a major OS showdown? Or are we not comparing apples to apples?
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The Hoarders Will Hate the Next MacBook Pros February 16, 2012
While the last update to the MacBook Pro line came in October, the overall MacBook Pro design is getting a little old. But it's not bad. I have a buddy who just replaced his aging 15-inch MacBook Pro with a new 15-incher, and he's insanely happy with the wicked speed boost and sturdy unibody design. But I asked him, "So what about the CD/DVD drive?"
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Apple Tells MacBook Pro to Lose a Few February 13, 2012 
Apple is reportedly planning a substantial design overhaul for its MacBook Pro line. The company's next generation of high-end laptop computers will be thinner, lighter notebooks that closely resemble MacBook Airs and feature extended battery life. Traditional hard drives will be replaced with flash-memory-based solid-state drives.
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That Gleam in Apple's Eye May Be for Anobit December 13, 2011 
Apple is rumored to be deep in negotiations to purchase embedded flash controller maker Anobit for between $400 million and $500 million. The deal would make strategic sense for Apple, according to Brian Marshall, an analyst at the ISI Group. However, it would have little effect on the flash industry overall, said Paul McWilliams, editor of Next Inning Technology.
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Step Aside, Tablets - the Ultrabooks Are Coming November 07, 2011 
The industry joke on the early MacBook Airs was that even though they had decent Intel processors, they stepped down in performance in order to keep from burning up. What was kind of funny was that Lenovo, which had a similar product in market with a slower processor but running at full speed (so it was actually faster), got dinged -- and Apple didn't.
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Is the Mac Pro on Apple's Chopping Block? November 01, 2011 
Apple's Mac Pro Line could be on its way out, according to a recent report. If it proves true, the development could leave behind a void in the company's enterprise space. The powerful, pricey computers, which start at $2,499, are reportedly suffering from low demand.
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MacBooks Still Clicking in a Post-PC World October 26, 2011
Juicy details from the newly released Steve Jobs biography, including a quote from the late Apple cofounder suggesting he'd found a way to break into the TV market, fueled the never-sputtering rumor machine this week. Talk of Apple's jump into television manufacturing seemed to overshadow the updates Apple made to its MacBook Pro line.
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Steve Jobs Saw What So Many Missed October 11, 2011 
I got interested in personal computing before I became interested in technology, and I used my Mac SE 20 almost entirely as a word processor. I'd tried using PCs, but the arcane command and file structures seemed more of a hindrance than a help to my writing.
In contrast, the Mac was a revelation that fully deserved its "the computer for the rest of us" sobriquet. Quite simply, it worked.
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Apple Could Deliver a September Surprise With New MBPs September 16, 2011 
Apple's MacBook Pro laptop was upgraded with new Intel processors a little more than six months ago, but another refresh may be in the works that will bring revamped models to the shelves within the next two weeks. The move is believed to be necessary to keep Apple's laptop up to date with Intel's latest "Sandy Bridge" quad-core processors.
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Farewell, My Little Plastic Discs July 28, 2011 
I'm not sure that we can say Apple is the barometer for the consumer tech industry, but it's been either eerily prescient or a powerful catalyst in the demise of certain technological habits. Apple ditched the old 3.5-inch floppy drive back in the '90s and followed up by creating the iPod, which brought attention to digital MP3 players and then dominated the mobile music space, even changing how people buy and consume songs.
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Apple Comes In Like a Lion July 23, 2011 
Apple finally pushed out a much-anticipated raft of new products this week. Its new desktop OS, OS X Lion, had been promised for a July release last month at the Worldwide Developers Conference, and some Mac followers had been getting downright antsy for a new MacBook Air, which also touched down.
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Tablets, Desktops, Notebooks: Who's Eating Whom? July 22, 2011 
Eyebrows -- those highly mobile facial features that always get raised when people are astonished -- got a good workout Tuesday at Apple's quarterly earnings call. Apple COO Tim Cook surprised analysts by stating that some customers are spending their money on iPads instead of new Macs. There's long been suspicion that the iPad has been eating into sales of laptop and desktop PCs.
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Apple Unleashes the Lion and Electrifies the Air July 20, 2011 
Apple released its long-awaited Mac OS X Lion operating system Wednesday, together with a lineup of new MacBook Airs, a refresh to the Mac mini line, and the world's first display using the next-generation Thunderbolt port. Thunderbolt technology will offer up to 10 Gbps of access speed in each direction simultaneously over one cable.
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