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Denis Pombriant
Sorry, the CRM Niche Is Full at the Moment
05/15/13 5:00 AM PT | CRM Buyer | 838 Words

There are two questions that emerging companies in the CRM space hear when they face the analysts: When are you going...

Denis Pombriant
Economics Imitates Life, and Life Has a Lot to Do With CRM
05/08/13 5:00 AM PT | CRM Buyer | 792 Words

It's been wonderful this spring, being a part of all the vendor briefings now in high gear. That's because in short...

Denis Pombriant
The Ethics of Selling the Old vs. the New
05/01/13 5:00 AM PT | CRM Buyer | 788 Words

It hit me last week while attending Oracle's Analyst World briefing. We met in a conference center on the Oracle campus...

Denis Pombriant
How to Ride the New Analytics Wave
04/24/13 5:00 AM PT | CRM Buyer | 1842 Words

I can't tell you how many emerging analytics companies have contacted me since January. Every day it seems there is another...

Denis Pombriant
Doubling Down on Data
04/17/13 5:00 AM PT | CRM Buyer | 789 Words

About ten years ago, I wrote a paper that predicted that analytics and social media would converge in CRM . I...

Denis Pombriant
SugarCon 2013: New Direction, Old Message
04/10/13 5:00 AM PT | CRM Buyer | 1090 Words

Sugar CRM took its annual customer and partner show on the road this week and brought what had been a Bay...

Denis Pombriant
What's Driving Marketing's Renaissance?
04/08/13 5:00 AM PT | CRM Buyer | 686 Words

Marketing is taking CRM by storm. While we've all been fixated on social media , many companies -- both vendors and...

Denis Pombriant
Race Against the Machine
04/03/13 5:00 AM PT | CRM Buyer | 927 Words

Erik Brynjolfsson and Andrew McAfee of the MIT Center for Digital Business and the Sloan School of Management have written an...

Denis Pombriant
Convergence Tales
03/27/13 5:00 AM PT | CRM Buyer | 847 Words

For years Microsoft has been telling us that they have great new products in the pipeline that were competitive, and an...

Denis Pombriant
2 Steps Back: The Social Revolution
03/20/13 5:00 AM PT | CRM Buyer | 742 Words

We have this idea of modern computing that is closely tied to social media , and rightly so. Social media is...

Denis Pombriant
Subscriptions, Social and CRM
03/13/13 5:00 AM PT | CRM Buyer | 962 Words

"Who is the customer?" It's a great question, one that my managers liked to ask when I was a young...

Denis Pombriant
Let's Hear It for The Ecosystems!
03/06/13 5:00 AM PT | CRM Buyer | 867 Words

Could we have a moment of sustained loud noise for all of the companies that form the various ecosystems around major...

Denis Pombriant
Benioff's Social Proof
02/28/13 5:00 AM PT | CRM Buyer | 913 Words

Salesforce came to New York this week for its annual winter meeting with customers. The company had two goals: test new...

Denis Pombriant
Sage Made a Wise Decision
02/20/13 5:00 AM PT | CRM Buyer | 804 Words

I liked what Sage did last week in agreeing to sell off some non-core assets to partners, and I am most...

Denis Pombriant
Customer Experience Guru Joe Pine: Authenticity Is the New Quality
01/09/08 4:00 AM PT | CRM Buyer | 2044 Words

Denis Pombriant: You and your writing partner James Gilmore have been responsible for introducing some important ideas into the business world, like mass customization and the experience economy. How do you come up with ideas like that?

Joe Pine: Basically, we...

Denis Pombriant
'Well, I Am a Systems Guy'
12/15/10 5:00 AM PT | CRM Buyer | 909 Words

Denis Pombriant interviewed by John Taschek at Dreamforce.

Of Clouds and Forces
Nonetheless, if you look at the now eight clouds you are likely to miss -- or underestimate --...

Denis Pombriant
The On-Demand Call Center
08/30/06 4:00 AM PT | CRM Buyer | 1060 Words

Listen to Denis Pombriant (6:30 minutes)
Having the technology and the business model was not enough, however, especially in this market, because once a company made the big call center investment, it had to make the investment work out -- and...

Denis Pombriant
The Sales Web
08/09/06 4:00 AM PT | CRM Buyer | 1088 Words

Listen to Denis Pombriant (5:47 minutes)
In this case, customers have evolved to a point where they have changed the way many markets work. About a hundred years ago, mass markets were created, and fifty years ago, roughly, mass marketing...

Denis Pombriant
Prime Time for PRM
07/26/06 5:00 AM PT | CRM Buyer | 1057 Words

Listen to Denis Pombriant (6:20 minutes)
What's happening? Well, to a degree this is a predictable part of the technology lifecycle. As product categories mature, much of the mystery goes out of them because the consumer becomes acquainted with a...

Denis Pombriant
Microsoft, Oracle Take Different Approaches
07/19/06 5:00 AM PT | CRM Buyer | 953 Words

Listen to Denis Pombriant (5:35 minutes)
That's why I say Microsoft needs to find a way to create some separation between itself and the competition. Unfortunately, though, the R&D that Microsoft is pouring into on-demand CRM will most likely be...

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