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Denis Pombriant
Xactly: From Transaction to Process
05/20/15 4:56 PM PT | CRM Buyer | 859 Words

It is subtle, but in the spring conferences I see a pattern emerging around the importance of process. Admittedly, my analysis...

Richard Adhikari
CRM's 'Show Me' Video Revolution
05/19/15 5:00 PM PT | CRM Buyer | 822 Words

Tying Videos to CRM Systems
"We've been trying to find better ways to work with customers forever," said Denis Pombriant, principal at Beagle Research Group.

Using video in CRM "is just the next thing," he told CRM Buyer, because...

Denis Pombriant
Sage and Salesforce Tie Partnership Knot
05/13/15 3:46 PM PT | CRM Buyer | 812 Words

Sage and Salesforce put on a lovefest on Tuesday to announce their partnership, in which Sage has developed Sage Life,...

Denis Pombriant
Wild Salesforce Speculation
05/08/15 2:10 PM PT | CRM Buyer | 640 Words

The blogosphere lit up last week after it was disclosed on Bloomberg that Salesforce was working with unnamed bankers on a...

Denis Pombriant
It's the Customer Experience
05/05/15 12:45 PM PT | CRM Buyer | 978 Words

Bill Clinton won the presidency with the mantra, "It's the economy, stupid," and I think CRM could borrow heavily from that...

Denis Pombriant
Salesforce Jumps Into HR
04/30/15 2:58 PM PT | CRM Buyer | 780 Words

I recently praised Salesforce for having the smarts to not get into enterprise resource planning several years ago. It was a...

Denis Pombriant
Marketing's Next Act
04/28/15 8:45 AM PT | CRM Buyer | 954 Words

Marketing continues to heat up as the next big thing in CRM . It's so big, in fact, that I can...

Richard Adhikari
Everybody Loves Salesforce
05/06/15 2:42 PM PT | CRM Buyer | 659 Words

Gas Pains
"We see this kind of rumor-mongering often with Salesforce, though this current [rumor] is the most persistent," noted Denis Pombriant, principal of Beagle Research Group.

Such an acquisition does not make sense, because Salesforce "is not doing...

Denis Pombriant
Time's Up for Legacy ERP
03/26/15 10:26 AM PT | CRM Buyer | 480 Words

It takes prodigious amounts of cash to launch a company these days and that's especially true when trying to insert a...

Denis Pombriant
Self-Service and the 'R' in CRM
03/25/15 5:00 AM PT | CRM Buyer | 797 Words

Self-service is generally considered a good thing, especially in CRM, where there has been significant investment in empowering people to take...

Denis Pombriant
Importance of a System
03/18/15 5:00 AM PT | CRM Buyer | 961 Words

I was having dinner the other night with friends, telling them about some of the ideas in my book, Solve for...

Denis Pombriant
Record Systems as Deal Savers
03/11/15 5:00 AM PT | CRM Buyer | 662 Words

Transaction systems have all the fun but systems of record do all of the work; at least it seems that way....

Denis Pombriant
What the Buyer Sees
03/04/15 5:00 AM PT | CRM Buyer | 731 Words

Partner Relationship Management gives a lot of attention to the vendor and partner relationship, and it should. But it's worth remembering...

Denis Pombriant
CPQ's Time to Shine
03/02/15 5:00 AM PT | CRM Buyer | 769 Words

Configure, price, quote software was once a barely thought about branch of CRM , falling under the heading of sales enablement....

Denis Pombriant
Relax, You're Surrounded
02/25/15 5:00 AM PT | CRM Buyer | 652 Words

I don't know how many old movies there are in which the good guys say, "You're surrounded, come out with your...

Denis Pombriant
Digital Disruption and a Great Gap
04/21/15 4:25 PM PT | CRM Buyer | 945 Words

You can tell when the economy is doing well, because instead of worrying about how you're going to make the next...

Denis Pombriant
Sage and Salesforce: An Odd Couple?
04/15/15 2:04 PM PT | CRM Buyer | 677 Words

It came as a surprise when Keith Block, vice chairman of Salesforce, made an off-the-cuff remark about a Sage-Salesforce alliance at...

Denis Pombriant
Oracle Modern Customer Experience
04/08/15 3:51 PM PT | CRM Buyer | 871 Words

Oracle did some smart things at last week's Oracle Modern CX Conference and user meeting in Las Vegas. The company...

Shrinking ERP to Grow It
03/31/15 11:50 AM PT | CRM Buyer | 858 Words

The surround strategy for legacy ERP is real. It's been going on for several years, and if I was a legacy...

Christopher J. Bucholtz
There's a Science to Engaging With Empowered Consumers
04/13/15 4:03 PM PT | CRM Buyer | 1018 Words

By Denis Pombriant
CreateSpace Independent Publishing Platform
March 5, 2015, 190 pp.
$14.99 Paperback

We all know customers have changed. They can voice their dissatisfaction with you, complete most of the buyer's journey without you, and even seek out support and...

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Does technology create more jobs than it destroys?
Yes - The jobs new technologies create outnumber those lost due to machines replacing humans.
No- Companies fixated on cost-cutting are building workforces of robots and computers instead of people.
Performance Matters: 9 Key Consumer Insights