CRM Buyer Talkback

Re: Turning 'Interesting Moments' Into Sales: Q&A With Marketo CEO Phil Fernandez
Posted by: Erika Morphy 2009-06-16 09:26:03

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If there is any one characteristic of the current economy that stands out, it is that people are just not buying. From billionaires to budget shoppers, frugal is in. Enter Marketo, a startup whose raison d'etre is to get people to buy. Surprisingly -- or not, given its product lineup -- Marketo is doing very well these days, according to CEO Phil Fernandez, who spoke with CRM Buyer about his company's strategies for the recession and beyond.

Great job and company
Posted by: jefflogden 2009-06-24 17:00:18 In reply to: Erika Morphy

Phil and his team, including Jon Miller, are doing a wonderful job of offering great value for not a lot of money. The new tools for sales are outstanding. And the close integration with Salesforce.com really helps too.

When Marketo decides to open an office in New York city, I hope they call the Fearless Competitor first.